Brand News: 10 Things You Need to Know for Tuesday January 23

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Patron tequila

Bacardi buys tequila maker Patron in $5.1bn deal.

Kimberly-Clark to slash 5,000 jobs and close 10 factories, while P&G and J&J earnings beat Wall Street expectatations.

Blockchain naming attracts SEC attention.

Carrefour releases 2022 vision for growth.

Facebook invents new unit of time.

Lush personalizes checkout experience in the UK.

Netflix, subscribers soaring, crosses $100 billion market cap.

Switzerland tops U.S. News and World Report country ranking.

Tesla‘s Elon Musk will only get paid if company does well.

Uber doubles down on efficiency, quality and ‘moral compass.’

WeWork turns select locations into hybrid study halls.


CAMPAIGNS:

M&M’S taps actor Danny DeVito for Super Bowl spot.

Walmart invites three women directors (Nancy Meyers, Dee Rees, Melissa McCarthy) to make short films that will run during its sponsorship of the Academy Awards telecast on ABC:


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