Brand News: 10 Things You Need to Know for Tuesday, March 6


FKAtwigs for Apple HomePod directed by Spike Jonze

The latest branding and marketing news, including new campaigns by Apple, Pepsi, Tourism Australia and more:

Anthropologie Home boutiques are coming to Nordstrom.

Domino’s opens 15,000th store.

Facebook is pitching a brand-safe video ad program for advertisers who commit to spend $750,000 over three months.

Givenchy rolls out e-commerce.

Kia passes 1M U.S. sales.

McDonald’s flips to fresh beef in U.S. restaurants.

Skechers donates more than $1.5M to kids with special needs.

Twitter tests integration of third-party programmatic ad-buying platforms and agency trading desks.

WWE and Snickers expand partnership.


Apple promotes HomePod with FKA twigs:

BrewDog makes a statement on pay inequality with Pink IPA.

Burger King taps UFC champ Conor McGregor for campaign:

Dove Men+Care launch #RealStrength for March Madness:

Kellogg’s NYC Cafe celebrates U.S. National Cereal Day with singer/actress Hailee Steinfeld.

Pepsi celebrates football in #LoveItLiveIt spot feat. Messi:

Royal Navy (UK) recruitment drive highlights diversity:

Sonic hires comedians Jane Krakowski and Ellie Kemper:

Tourism Australia launches online videos to capitalize on ‘Crocodile Dundee‘ Super Bowl campaign success:

Zumba produces a workout video with Meghan Trainor based on her new single, “No Excuses.”

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