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100 Years of Harley-Davidson
By Willie G. Davidson
Bullfinch Press (2002)

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brandchannel.com says: Written by the grandson of company co-founder William A., Davidson humanizes the Harley story by putting the company’s history in context with events both political and social of the time, as well as his own unique personal experiences with the celebrated brand. Perfect for the coffee-table (or garage floor), the Harley brand ripples off the highly illustrated pages of this strictly positive spin of the company’s history. (RR, Oct-04)


 
     
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 Soy profesor universitario de Gerencia de marca y me interesa el caso HD. 
[ Guillermo Villegas, Medellín - Colombia - Sur América  May 25, 2007 ]
 
 
     
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