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Sep 2008
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2-3
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Building and Managing Brands
Sustaining the attention of customers and creating brand loyalty is harder than ever in a market where consumers are constantly bombarded through new media channels and communications. Come to Managing and Building Brands 2008 – Strategies to manage, build and sustain brand awareness and loyalty and hear about innovative strategies and insights to empower you as brand ambassadors to energise your brand and increase the brand value.
Location: Singapore, Singapore
Featured Speakers: Lisa Watson, Chairman, DMA Singapore; Chris Schaumann, Global Advertising & Digital Lead for Asia Pacific/Greater China, Microsoft's Global Marketing Group; Andrew Thomas, Managing Dir, Ogilvy Public Relations Worldwide
Sponsor: Asia Business Forum
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16-18
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RoadShow Hollywood
RoadShow is where entertainment and brand marketers meet and make amazing things happen. You get introduced to an extraordinary array of promotional opportunities and have direct access to 100 marketing execs from 40 top entertainment companies. See what''s in development, meet the right people and develop powerful partnerships for your brand. Discover opportunities to engage your consumer and enhance your marketing efforts the way only an entertainment tie-in can. RoadShow is the one-of-a-kind, once-a-year, can''t-miss entertainment marketing event.
Location: Hollywood, CA, US
Featured Speakers: Marketing and Promotion Executives from 4Kids Entertainment, Activision, Atari, Country Music Association, Disney Music Group, DIY Network, DreamWorks Animation SKG, Electronic Arts, FOX Broadcasting, Great American Country, HGTV, Lifetime Networks, MGM, MTV, Paramount Pictures, The Recording Academy, Sesame Workshop, Sony Pictures Entertainment, TuTv, Ubisoft, United Media, Universal Music Group, Universal Pictures, Warner Bros. Pictures, Warner Bros. Records, Walt Disney Home Entertainment, World Wrestling Entertainment
Sponsor: The L.A. Office
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22-24
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PROOF PRESENTS…Packaging that Connects
PROOF is now Packaging that Connects…designed to discuss and debate, provoke and inspire – the event gets to the heart of what YOU do and the authenticity of WHAT MATTERS. Come together to understand and celebrate the packaging industry’s truly innovative designs, trends, actionable insights and sustainable solutions presented by industry leaders and visionary thinkers.
Location: Chicago, IL, US
Featured Speakers: Alina Wheeler, author, Designing Brand Identity, Rob Walker, author, Buying In: The Secret Dialogue between What We Buy and Who We Are, Marc Gobe, President, Emotional Branding, author, Emotional Branding, Citizen Brand, and Brandjam, Eric Brody, Sustainability Manager, Nau, Inc. and Leatrice Eiseman, Executive Director, Pantone Color Institute, Director of Eiseman Center for Color Information & Training
Sponsor: IIR
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23-24
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Employee Engagement and Employer Branding 2008
Join senior engagement practitioners at this definitive event to find out how to: keep employees engaged in times of volatility, develop and strengthen the employer brand, explore new media channels, engage employees from different mother companies after mergers and acquisitions and much more… (Reference code 950BCW)
Location: London, UK
Featured Speakers: Christine Williams, Chief Learning Officer & Director, Leadership and Executive Coaching, NASA; Régis Mulot, Vice President, Human Resources, Community & Corporate Citizenship, Europe, Middle East & Northern Africa, Levi Strauss EMEA; Claire Grimley, GB&I Human Resources Director, The Coca Cola Company; Heike Schock, Senior Vice President, First Choice Change Communications, eDeutsche Post World Net; Katharina Auer, Head of Global Internal and Management Communications, Shell International B.V.; Emma Flack, Communications Director UK & Ireland, Unilever
Sponsor: Osney Media
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30
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The Brands Assembly
Marketing Magazine presents this one-day conference showcasing branding excellence. Add value, engage consumers and achieve brand differentiation in a crowded, multi-channel marketplace.
Location: London, UK
Featured Speakers: CMO, Heinz; Dir of Online and Partner Marketing, BSkyB; Global Head of Digital, Bacardi Global Brands; Marketing Dir, Prudential; Senior VP Marketing, Hilton International; Head of Brand Publications, Lush
Sponsor: Haymarket Conferences
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Oct 2008  
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7-9
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International Consumer Insights Forum
Focuses on how to transform insights and market research into real product innovations and business strategies. Also explores through case study sessions the operational process; the dangers, pitfalls, learning’s and ways to fully utilize research and insights tools and techniques.
Location: Amsterdam, Netherlands
Featured Speakers: Nike, Coca-Cola, Kimberly-Clark (USA), Sony, KLM, Diageo, T-Mobile International, Mast-Jagermeister, Deutsche Bank, Swarovski, Walt Disney, Time (USA), InBev
Sponsor: Global Benchmarking Group Europe
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13-16
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The Market Research Event 2008
This is the premier industry event for market research and consumer insight professionals with the most client side participation in the world. The Market Research Event was designed to ignite your propensity to discover. It will prepare you to anticipate change instill in you a passion for bringing opportunities to life within your company. Prepare to be inspired by thought leaders and industry practitioners.
Location: Anaheim, CA, US
Featured Speakers: Dan Ariely, author, Predictably Irrational; Billy Beane, General Manager, Oakland A's; Marcus Buckingham; E. Kinney Zalesne, co-author, Microtrends; Lindsay Zaltman, author, Marketing Metaphoria; Kelley Styring, author, In Your Car: Road Trip Through the American Automobile
Sponsor: IIR
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15
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BRITE CMO Summit
Brings together a small group of senior marketers for a series of roundtable discussions, interactive exercises, and peer-to-peer discussions of the challenges for innovation and brand building in their organizations today. Topics include: CMO 2.0, a new mode for brand building, brands in crisis, online brand building, social networking and brands, and creative leadership skills.
Location: New York, NY, US
Featured Speakers: Heidi Browning, VP Custom Solutions and Research, Fox Interactive/MySpace; Penry Price, VP of Advertising-North America, Google
Sponsor: Center on Global Brand Leadership
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20-21
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Pharma Marketing Summit
Location: Zurich, Switzerland
Featured Speakers: Ian Talmage, VP Marketing, Eli Lilly; Petra Meyer, VP Global Marketing, Merck; Yasmina Eroglu, Global Head of Marketing Oncology, Novartis; David Sun, Senior Strategy Director, Interbrand Wood Healthcare
Sponsor: Eyeforpharma
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20-22
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Innovation Immersion
Over the past 14 years, Innovation Immersion has helped attendees go from great ideas to executable innovation. The event promotes constant participation and ACTION with our exclusive innovation labs, strategy labs and “experience it yourself” sessions. By combining next generation innovation thinking with practical skill application, Innovation Immersion helps you define your competitive edge in today’s economy.
Location: Phoenix, AZ, US
Featured Speakers: Chris Heatherly, Disney; Surinder Kumar, WM Wrigley; Eric Haseltine, US Intelligence Community; Robert Tucker, Author, Driving Growth Through Innovation; Peter Thum, Ethos Water & Starbucks; Richard Braddock, FreshDirect; Nancy Snyder, Whirlpool; Steven Goers, Kraft; Mary Jo Cook, The Clorox Company
Sponsor: IIR
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24-26
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HiBrand 2008 Corporate Branding
Bringing together branding professionals and thought leaders from Russian and internationally recognized agencies to discuss strategy and share their experiences in corporate brand management.
Location: Moscow, Russia
Featured Speakers: Wally Olins, Saffron Brand Consultants; Alan Siegel, Siegel+Gale; Christian Paul, Brandient; Lori Rosenwasser, Landor Associates; Bill Gardner, LogoLounge; Charlie Stott, Wolff Olins
Sponsor: Identity
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Nov 2008
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4-5
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Brand Protection: Cost Reduction, Results & ROI
Struggling to quantify the value of your brand protection work? Losing the battle for more resources? Trying to get better results from the money you do have?
Attend Brand Protection: Cost Reduction, Results & ROI and learn how to safeguard your brand value to maintain your competitive edge, despite financial cut backs.
Location: Amsterdam, Netherlands
Featured Speakers: Bacardi & Company Ltd, Coca-Cola GmbH, eBay, Gap, Nokia, FIFA, Philip Morris, Body Shop, Lego, Estee Lauder, WIPO, CADNA, MarkMonitor, Novagraaf
Sponsor: IQPC
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9-12
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Future Trends
This 4-day event is all about understanding how trends are shaping the current environment and on being inspired to create new products, services and ideas that people want. The Future Trends Conference is the place to interact with peers and get out of your comfort zone to learn what trends are hot, and how you can apply them in your world.
Location: Miami Beach, FL, US
Sponsor: IIR
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