Google Brand | IPO | Brand Management


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What will be the result of Google's IPO?

Berkshire Hathaway proves that it’s possible to go public and still exist under ones own terms. Google has a good chance to retain its quirky brand despite shareholder pressures.

Frank Fisher, Financial Services - May 3, 2004

The paid advertising was the beginning of the end for Google. The brand is almost entirely functional. So the minute its search results become questionable, the brand is sunk.

Concerned Google Addict - May 3, 2004

With Yahoo and Microsoft breathing down their neck, I hope that Google can hold true to their guns. When measured against the hype, I do wonder how successful the IPO can be.

Let's hope that investors' pressures will not sacrifice the purity of Google's search.

Daniella Sceats, MARE, Amsterdam - May 3, 2004

Google,
This company has respected its user base from day one, been honest, continued to deliver value, and deserves to buck the monopolistic financial system that does not produce product.

Being in Australia it will be hard to buy stock, but i i am able to will support Google . Since the first day i was intrduced to Google by an English friend i have not bothered with any other search engine. Have a G'day from Australia

Chris Drysdale, Director, 2SS Solutions & strategies - May 3, 2004

Google has some advanced search facilities that make it so much easier to retrieve academic research - which makes it a winner in my books.

Monique Broekaert, Academic Librarian, IMM Graduate School of Marketing - May 4, 2004

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