personal brands
Posted by Ben Berkon on May 1, 2013 12:52 PM

Claiming Tim Tebow was a bad quarterback in 2012 is almost an unfair statement. The former Florida Gators standout only threw the ball eight times as a New York Jet—and to his credit, completed six of those passes. Surely fans, prospective front offices and even vocal ex-teammates would need a slightly larger sample size to evaluate the talent and future of a player.
Yet, there will not likely be any more chances for Tim Tebow to prove himself in the National Football League—at least not in the foreseeable future. The New York Jets released their fourth string QB after surprisingly drafting West Virginia star Geno Smith 39th overall, making Tebow an unrestricted free agent. Apparently, only the Omaha Beef indoor team has knocked on Tebow's door since. Heck, even the Montreal Alouettes of the Canadian Football League passed on him.
Tebow has become somewhat of an enigma in the professional sports circuit. While his performance on the field has been anything but exceptional, his sterling brand has remained remarkably strong. Very strong, in fact, according to Henry Schafer, the executive Vice President of The Q Scores, which rank athletes and celebrities based on their positive impressions in the public. This now-mainstream analytics measurement has helped Tebow land a variety of endorsements throughout the years, and may ultimately contribute to a stay in his popularity.Continue reading...
More about: Tim Tebow, NFL, NY Jets, Denver Broncos, AFL, CFL, Football, Christianity, Q Score, XV Enterprises, Endorsement, Nike, EA Sports, TiVo, Jockey, FRS Health Energy, PDQ
sporting brands
Posted by Mark J. Miller on July 5, 2011 03:00 PM

In America, the team owners of the NFL and NBA have locked out their own players as the two sides try to hammer out new collective bargaining agreements that will make every one feel like they are getting a fair chunk of the massive financial pie.
In Australia, the players of the Australian Football League aren’t happy about the way they are being treated, either. The Sydney Morning Herald reports that they have come up with a way to show their displeasure without having a full strike: covering up the AFL logo on their jerseys.Continue reading...