brand news
Posted by Dale Buss on March 5, 2013 09:01 AM

Apple value dips as Google soars.
Facebook sued over bungled IPO.
HSBC, now Europe's biggest bank, sheds personal loan assets.
Carmakers at Geneva Auto Show express fears on European recovery.
AARP ramps up YouTube marketing.
Ally Financial says U.S. is probing its retail-financing practices.
Amazon launches first TV effort, for fashion unit; leads mobile retail sales.
American Suzuki gets OK of bankruptcy plan by U.S. court.
Baileys slims down its bottle.
BBC Worldwide reportedly in talks to sell Lonely Planet stake.
Best Buy and Facebook focus on next-generation mobile marketing.
Boeing expects to move fast to get Dreamliner back into the air after FAA approval of fixes.Continue reading...
More about: Brand News, AARP, Ally Financial, Amazon, American Suzuki, Apple, Baileys, Best Buy, Boeing, Campari, Cartier, Dreamliner, ESPN, Estee Lauder, FAA, Facebook, Geneva Auto Show, Google, Groupon, Heinz, History, HSBC, IKEA, JCPenney, Jaguar Land Rover, Mad Men, Marriott, Martha Stewart, Monster Beverage, Nissan, Nordic Hospitality, Keith Olbermann, Opel, Paramount, Red Bull, Shell, Syfy, Tata, Tata Motors, Time Warner, Viacom, Virgin, Dick Vitale, Wendy's, The Guardian
follow the money
Posted by Sheila Shayon on May 17, 2012 01:03 PM
The latest TV commercial from Ally Bank, “Grocery,” (above) touts the brand’s "people sense" which translates into customer-centricity as good business sense, specifically, Ally’s Raise Your Rate CD, one of their most popular products.
Ally Bank, a direct bank in the U.S., is a subsidiary of Ally Financial Inc., and offers a full suite of financial services including 24/7 live customer care, online savings, interest checking, money market accounts, IRA Plans and products, CD’s, reimbursement of ATM fees nationwide, an Ally Perks debit card reward program, and is a member FDIC.
"Ally Bank brand awareness has reached an all-time high throughout the duration of this campaign," said Ally Financial CMO Sanjay Gupta. "With it, we continue to see the strongest brand linkage since the Bank's launch in 2009." Indeed, Ally Bank now has over 1 million customer accounts — and it's now expanding its customer-centric offerings with the launch of Ally Mobile Banking for smartphone users.Continue reading...
brand news
Posted by Dale Buss on June 10, 2011 09:00 AM

Ally Financial delays $6B IPO.
AT&T brings free Wi-Fi to NYC parks.
Avaya files for $1 billion IPO.
Borders lenders force store closures.
Burger King and Pizza Hut executives put hometown pride on the line with bet on NBA Finals.
Citigroup data theft exposes nagging security issues in the financial-services industry.Continue reading...
More about: Brand News, Ally Financial, Angry Birds, AT&T, Avaya, BET, Borders, Burger King, CITI, Citigroup, Disney, ESPN, Fab.com, Ford, GM, Google, Google Doodle, GSK, HP, Logos, Microsoft, NBA, Nielsen, Nintendo, Opel, Pizza Hut, PlayStation, Prius, Rovio, Seventh Generation, Sizzler USA, Sony, Toyota, Twitter, UBS, Webroot, Wii, Bob Lutz, Newt Gingrich
brand news
Posted by Dale Buss on September 22, 2010 09:00 AM

Ally Financial's legally iffy foreclosures may affect other US mortgage lenders.
Blockbuster nears bankruptcy filing.
Chrysler could add value to Fiat, European analysts say.
Conde Nast is bullish on revenue growth from digital apps.
Disney insider pleads guilty to leaking confidential information about the company’s earnings.
General Mills sees quarterly increase from organic and cereal products.
Google does some rare advertising – in Times Square.Continue reading...
More about: Brand News, Ally Financial, Blockbuster, CBS, Chrysler, Conde Nast, Disney, Fiat, General Mills, Google, Havas, Lime Fresh Mexican Grill, NBC, Nestle, NFL, Nokia, Oracle, P&G, Ruby Tuesday, Sprint, Tesco, Toyota, Volkswagen