Facebook users can now capture their nightlife experience in a rich multimedia manner that shares the fun, virtually.

It's all thanks to the NightTag app, which "lets your friends know where you are, what you're doing, and what you're listening to. It gives you club listings [in select regions] and, if you're not going out, brings the music to you through a selection of live radio streams."

The app, billed as the first social music app specifically for Facebook, posts a photo from, say, a nightclub; activates music-recognition software that identifies the song and the location where it’s playing via GPS, then posts the elements onto a user’s Facebook Timeline in one, unified photo post.Continue reading...

Intel may be touting its latest product launch — ultrabooks — but it's also looking to inspire and engage consumers, which is why it keeps anthropologist Genevieve Bell on staff. To that end, it's expanding the Visual Life campaign which was introduced in January at CES with a new short film and an interactive social web experience.

The latter, a digital brand experience called The Museum of Me, has already garnered more than 20,000 Facebook likes — which is fitting, as the project aims to turn your Facebook profile into a work of art.Continue reading...