Cool Whip wasn't the only brand that popped up during Sunday night's Mad Men — a different kind of cool brand, one that whipped fans into a frenzy back in episode 508's day, was also very much in evidence: the Beatles.

It’s been more than four decades since the Fab Four last performed together. Since then, of course, John Lennon was assassinated and George Harrison died of lung cancer. While time has passed and much has changed, the Beatles remain one of the world’s powerhouse brands. One reason why is because those who protect it are still doing so extremely diligently. The band’s songs rarely are heard in any kind of situation other than on the radio or on whatever form of music player consumers prefer.

That changed this past Sunday night when AMC’s Mad Men used the “Tomorrow Never Knows” in an episode that partially chronicled protagonist Don Draper’s attempt to understand the youth culture. As part of his efforts, Draper puts “Revolver” on the stereo and listens to the tune, the last track on the album. Released in 1966, the song marks a bit of turning point musically for the band and era as it showcase the band’s experiments with psychedelia. Lennon used Timothy Leary’s The Psychedelic Experience: A Manual Based on the Tibetan Book of the Dead as inspiration for the lyrics.

Draper is befuddled by the song, but Mad Men creator Matthew Weiner wasn’t confused one bit.Continue reading...

They may once have sung "All You Need Is Love." But in case that's not enough, the Beatles unveiled on Monday a high fashion bag collection, in collaboration with Rei Kawakubo of Comme des Garçons.

The collection of bags and shirts come simply spattered with apples and polka dots, the former en homage to Apple Corps, the company controlling the rock stars' legacy. The latter is merely a favorite pattern of the Japanese designer.

“I want to develop the ‘Beatles by CDG’ collection in a strong conceptual way,” said Ms. Kawakubo through an interpreter. “Instead of making many unnecessary items that may come to resemble a Beatles souvenir shop, I think it is better to concentrate on one strong idea.”

The 10 bags are sure to be a hit with the vegan crowd; all are non-leather (consistent with the passion of Paul McCartney's late wife Linda and their daughter, designer Stella McCartney), and are made of embossed polyurethane and printed PVC material. Kawakubo explained the graphic patterns as “deliberately undesigned” and “prototypical shapes.”Continue reading...