Posted by Mark J. Miller on April 3, 2013 02:04 PM
Jay-Z has sold about 50 million albums, won 17 Grammys, is worth almost $500 million and can well afford his own "gentlemen's club" and nightclub, is the co-creator of the Rocawear fashion line, a part-owner of the NBA’s Brooklyn Nets and the Barclays Center stadium in Brooklyn, and happens to be married to Beyonce and the father of Blue Ivy Carter.
So while he may be busier than your average Roca-a-fella, he's also making time for a brand new endeavor to stretch his business clout: becoming a sports agent.
The big news this week—via well-placed media clips in the Wall Street Journal and New York Times—is that Jay is opening his own sports agency, snagging New York Yankees second baseman Robinson Cano away from the sport’s best-known and most-feared agent, Scott Boras, to be his first client.
Cano is in the final year of his current contract with the Yanks so whoever negotiates his next one, which will likely be worth more than $200 million, will be reeling in a whole lot of dough. It’s looking like the man who'll be hauling it is in none other than Hova himself.Continue reading...
Posted by Mark J. Miller on February 4, 2013 12:21 PM
Pepsi may have shelled out massive dollars to sponsor the Super Bowl halftime show, but Beyonce Knowles—hired to keep millions from switching over to Animal Planet’s “Puppy Bowl IX” (and add luster to the NFL and PepsiCo brands) may be the biggest beneficiary.
Ms. Knowles, of course, had recently taken a pretty big PR hit for lip syncing “The Star-Spangled Banner” at President Obama’s second inauguration. But she's putting that behind her with a PR charm offensive, and Sunday night, she very clearly sang (and improvised a bit) her tunes live while constantly dancing, working the stage and speaking directly to the audience.
People called it “divalicious and hooftastic,” and The New York Times pointed out that she “answered her critics” by singing her songs in unexpected ways.Continue reading...
sip on this
Posted by Mark J. Miller on October 8, 2012 06:25 PM
When Jon Stewart and Bill O’Reilly faced off Saturday in a mock debate, the topic of whether the government should decide what size soda consumers should drink was brought up and summarily dismissed, but there are plenty of other folks — like New York City Mayor Michael Bloomberg — who aren’t letting the issue go.
The just-passed law that Bloomberg pushed to help keep New Yorkers healthy by making it illegal to sell sodas larger than 16 oz. in many New York establishments will go into effect on March 12. And Bloomberg isn’t alone. A soda-tax measure was put on the ballot in Richmond, California, that would discourage consumers from drinking soda and collect money through a soda tax “for neighborhood gardens, recreation and other youth projects that would help fight childhood obesity,” BeyondChron.com reports.
Sick of being called a bad guy in the war against obesity, the American Beverage Association (and the soda giants it represents) today launched a "Calories Count" vending machine program that will start being distributed in the new year. The ABA's new initiative will help consumers identify lower-calorie sodas in vending machines by placing soda calorie counts right on the buttons of vending machines.Continue reading...
Posted by Dale Buss on October 8, 2012 09:02 AM
Avon's Jung to leave board early, shifting focus to new CEO.
Mondelez creates Oreo and Cadbury Dairy Milk hybrid chocolate bar, acquires Italian biscuit maker from Danone.
Foxconn faces more unrest at iPhone factory as new battle brews between Apple and Samsung.
BAE deal with EADS is questioned by major shareholder.
Baxter looks to its medical-product pipeline to sustain growth.
Budweiser donates to military families via tie-in with Major League Baseball.
BuzzFeed bets on online sharing of sponsored content.
Coca-Cola India signs Bollywood star Salman Khan as brand ambassador.Continue reading...
Posted by Shirley Brady on October 2, 2012 08:45 AM
Interbrand's 2012 Best Global Brands report sees Coca-Cola on top, Apple and Samsung make gains, Disney and HP decline, and BlackBerry lose 39 percent of brand value.
Samsung files to add iPhone 5 to Apple patent lawsuit as US court lifts injunction against Galaxy Tab sales and Galaxy S3 outsells iPhone 5 in UK.
Amazon plans to hire 10,000 British temp employees for the holidays.
American Airlines accuses pilots of sabotage as loose seats embarrass execs.
American Express ordered to refund $85 million to customers and pay $27.5 million in penalties.
Apple's iPad Mini rumored for Oct. 17 unveiling.
Cadbury wins exclusive right to its signature purple color in legal battle.
Disney unveils new homepage with entertainment focus.
Facebook sells more access to members as part of ad analytics push; Wall Street approves.
Google's stock market value passes Microsoft's for the first time.
Guinness launches "cloud TV" campaign.Continue reading...
brands with a cause
Posted by Mark J. Miller on October 1, 2012 01:27 PM
Ben Cohen may be a member of the elite 1% in America, but he’s a hippie at heart and always has been up for helping out the other 99%. Although the Ben & Jerry’s ice cream brand he co-founded with buddy Jerry Greenfield is now owned by Unilever, the brand still reflects their left-leaning vision by maintaining a commitment to activism, funded by a foundation to support “social justice, environmental protection, (and) sustainable food systems.” Plus, what makes the world happier than free ice cream? Ben & Jerry’s has been hosting a free cone day every year since it started in 1979.
Well, there’s one group of folks who aren’t too happy with Cohen today: Occupy Wall Street.Continue reading...
Posted by Mark J. Miller on September 4, 2012 04:14 PM
Jay-Z may only own a smidgen of the NBA’s new Brooklyn Nets team and the rusty-looking arena that was just built for them to play in, but he’s definitely playing his role to the hilt. The rapper supposedly helped design the team’s logo and pick the color scheme and sold out a slew of shows at their Barclays Center home.
And now, he and his wife, Beyoncé, are continuing to spread their influence for the Nets wherever they go — including, over Labor Day Weekend weekend, in Philadelphia for the Budweiser-sponsored Made In America festival, a music festival that Jay-Z had organized and headlined.Continue reading...
name that _______
Posted by Mark J. Miller on June 25, 2012 04:03 PM
Everybody is looking for cash these days, but how to drum it up when everybody is also paying extra close attention to where a wallet’s contents are disappearing to. Cities are no different. Government services are hurting for cash and there are only so many ways to generate more dough.
So cities are getting creative, the New York Times reports. Baltimore is currently trying to sell space on its fire engines to raise some extra pennies. And why not? The city’s current budget has made the elimination of three city fire companies necessary this summer.
Philadelphia is selling ad space on its subway fare cards and one of the city’s main train stops is now named for AT&T. Chicago is selling naming rights to its eleven "L" subway stations. As for the Times' hometown, the naming rights for the Atlantic Avenue subway station at the new Barclays Center in Brooklyn were sold in 2009, and the MTA implemented the Barclays name change in May.Continue reading...