brand news
Posted by Dale Buss on May 8, 2012 09:02 AM

Abbott Laboratories to pay $1.6 billion over labelilng of antiseizure drug.
Amazon takes on high-end clothing.
Angry Birds gets embeddable, and bumps Rovio to pre-IPO valuation of $9 billion.
Apple sees iPad trademark settlement rejected by China's Proview.
Aviva sees CEO resign over shareholdre-pay revolt.
The Avengers offends Indian viewers with slum depiction.
Barneys New York skirts bankruptcy.
Costco seeks to grow online sales.Continue reading...
More about: Brand News, ABC, Amazon, Angry Birds, Apple, Aviva, Barneys New York, Brazil, Copyright, Costco, Delverde, DirecTV, Disney, EBay, EA, Facebook, Fortune, Google, Jamba Juice, Macy's, New York Times, Oracle, Outdoor Life, Proview, Rovio, Sears, Univision, Yahoo, The Avengers, Maurice Sendak
cause celeb
Posted by Shirley Brady on November 22, 2011 11:01 AM
Last night in New York, Lady Gaga arrived in a fairytale Chanel dress to open the most ambitious Barney's New York holiday display to date. In addition to providing the inspiration for the retailer's seasonal windows at its Madison Avenue flagship, a pop-up shop in-store (and online) called Gaga's Workshop has been set up throughout an entire floor of the store (a first) to sell items related to Gaga's highly designed persona.
The New York Times took note of the "displays of cookies, books, press-on nails and leather jackets, all housed in cartoonish sculptures by the artist Eli Sudbrack, some of which look like her head. 'There’s all sorts of affordable presents here, and they are guilt-free,' (Gaga) said, sipping tea from a pearl-encrusted cup. (Barneys is selling a version of that cup with a matching saucer for $65.)" Take a closer look below.Continue reading...
brand news
Posted by Shirley Brady on July 8, 2010 09:00 AM
ESPN defends tonight's live hour-long special with LeBron James' NBA franchise decision against infomercial charges as rumors fly. The special's commercial revenue (which LeBron's team is handling) is going to the NBA star's favorite kids' charity, as outlined in the video above.
Domino's extends transparency campaign and seeks truth in advertising in its photo/video shoots, with a related user-generated photo contest. Chipotle also aims for truth in advertising as founder signs on for NBC restaurant reality series.
Barneys tests 3D ads and Saks gets funny as US retailers try to woo shoppers.Continue reading...
More about: Brand News, Barneys New York, Budweiser, Calvin Klein, Cathay, Channel 4, Cisco, Coca-Cola, Dell, Disney, Domino's, Dream Water, E!, ESPN, Facebook, Flip Video, Honest Tea, LeBron James, Lumix, Michelin, Miramax, NBA, NBC, Odwalla, Panasonic, Quiksilver, Red Bull, Ryan Seacrest, Saks Fifth Avenue, Shakira, Shiseido, Threadless, Toyota, Unwind, Vicente Fernandez, Volvo, World Cup, London 2012 Olympics
brand news
Posted by Sara Zucker on January 29, 2010 07:09 AM
The New Yorker opened its archives in memory of J.D. Salinger. [Business Insider]
Post-iPad reveal, consumers wait patiently for a reaction from Amazon. [CNN Money]
Wal-Mart consolidates into three regions and reorganizes its operations. [NY Times]
Internet users in China have access to faux Google and YouTube sites. [Boston Herald]
NBC and Comcast collaborate to receive approval for merger. [Washington Post]
Ronald Burkle looking to spend some of his billions on Barneys New York. [WSJ]Continue reading...
More about: The New Yorker, J.D. Salinger, iPad, Amazon, Wal-Mart, Google, YouTube, NBC, Comcast, Ronald Burkle, Barneys New York, The Simpsons, Coca-Cola, Facebook, Super Bowl, Juicy Couture, Yelp, Subway, USOC, Michael Phelps, LinkedIn, Fannie Mae, Ulta
brand recycling
Posted by Sara Zucker on December 21, 2009 11:49 AM

Its been said that everything new is old again, and fashion house Yves Saint Laurent has created a new line to prove it.
“New Vintage II” is the second part of a capsule collection featuring leftover scraps from past collections recreated into classic silhouettes. Creative director Stefano Pilati has implemented his venerable designs on fabrics pulled straight from the house's archives, proving that he has a few new tricks up his sleeve.
The first eco-friendly line was sold exclusively at Barneys New York, a store known for doing its part in celebrating green design.Continue reading...
brand ambassadors
Posted by Sara Zucker on December 2, 2009 08:48 AM
The Barneys brand now extends to the White House: Simon Doonan, creative director of Barneys New York, was selected earlier this year to organize the public displays for the Obamas' first holiday season in the columned Pennsylvania Avenue mansion.
Barneys can use the increased exposure, on the heels of declaring an end to pre-holiday discounts. Working with the White House is a good way to get it; Michelle Obama's style choices have been meticulously scrutinized, not just by fashionistas, but also top political observers like David Brooks and Maureen Dowd.
Doonan -- also known for his regular New York Observer column -- is the latest in a line of celebrity decorators to make over the White House during holiday-time. During the Clinton Administration, displays were created by the creative services department of Polo Ralph Lauren.Continue reading...