2014 Brandcameo Product Placement Awards

brand news

In the News: Target, Whole Foods, Chipotle and more

Posted by Dale Buss on December 19, 2013 09:18 AM

In the News

Target hit by credit card breach of as many as 40 million customers that started on Black Friday.

Whole Foods stops selling Chobani in favor of non-GMO yogurts.

Chipotle joins fast-casual pizza race.

A&E suspends patriarch Phil Robertson from Duck Dynasty over anti-gay remarks.

Allstate launches new online game to help avoid holiday mayhem.

AstraZeneca buys out Bristol-Myers Squibb in diabetes joint-venture.

Bayer buys cancer-drug partner Algeta for $2.9 billion.

Boeing loses out to Saab in providing fighter jets for Brazil and taps likely CEO successor.

Chevrolet sees a top US marketer leave.

Christie's finalizes appraisal of Detroit Institute of Arts collection.

Daimler gets stake in Aston Martin with engine supply deal.

Darden spins out Red Lobster amid shareholder pressure.Continue reading...

china

The Week in China: KFC's Six-Layer Beef, Luxury Carseats, Toilet Seat Restaurants and more

Posted by Abe Sauer on September 13, 2013 01:53 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: KFC beefs up… Jane Zhang for Skoda… Jet-setting iPhone… GM, BMW conquer car sales… McLaren moves in… Moutai droops… Toilet restaurant?… Sotheby's in Hong Kong… China's "social traveler"... Luxury car seats... Counterfeit Red Bull... Moon view flights... and more.Continue reading...

brand news

Brands in the News: Twitter, 7-Eleven, Apple and more

Posted by Dale Buss on September 13, 2013 09:31 AM

In the News

Twitter opts for "confidential" IPO.

7-Eleven debuts healthy-snacking section.

Apple takes pre-orders for new iPhone 5C.

Bayer comes under scrutiny in China.

Berkshire and AIG battle for talent.

Clear Channel and Warner Music rewrite rules on royalties.

Clif launches single-serve performance drinks.

Coffee Bean & Tea Leaf is acquired by private equity.

Dell gets shareholders to back buyout.

Dunkin' Donuts returns to UK.

Facebook tests video posts that play automatically, in prelude to ads.Continue reading...

brand news

In the News: Chrysler, Samsung, Burger King and more

Posted by Dale Buss on April 29, 2013 09:14 AM

In the News

NBA star Jason Collins comes out as the first openly gay active male athlete in American sports.

Primark is first retailer involved in Bangladesh factory collapse to offer aid to victims. 

Chrysler earnings plunge on model changes. 

Samsung reveals 7-inch Galaxy Tab 3.

Burger King tweaks menu and message after first-quarter sales decline.

BYD of China plans to sell "made in USA" buses.

Bayer pays $1.1 billion for birth-control company.

Boeing returns Dreamliner to the air but must reassure passengers, as China is deemed likely to approve the plane in May.

Canon crowdsources short films.

Honda scores so far with mid-cycle remake of Civic.Continue reading...

brand news

In Non-Sandy News: Disney/LucasFilm, Apple Shakeup, BP Rises

Posted by Dale Buss on October 31, 2012 01:32 PM

Disney acquires Lucasfilm for $4.05 billion, plans to restart Star Wars franchise.

Apple sees executive refuse to apologize for mapping flaw, so he and retail chief are to depart as design head Jony Ive takes on bigger role and Apple shares slip post-shakeup.BP returns to profitability and raises dividend.

BP returns to profitability and raises dividend.

Activision goes big for CoD: Black Ops 2.

Aldi revamps as German consumers reject austerity.

Bayer acquires Schiff for $1.2 billion.

Burger King boosts marketing and makes demographic inroads.

Ford profits reflect North American gains and European woes.Continue reading...

brand news

In the News: NFL, Tempur-Pedic, American Greetings and more

Posted by Dale Buss on September 27, 2012 09:06 AM

In the News

NFL settlement with referees clears the way for marketers.

Tempur-Pedic goes to the mattresses to buy Sealy for $228.6 million.

American Greetings hears buyout offer from founding family and CEO.

Amazon rejects false advertising claim in Apple app store suit.

Apple-Google maps talks failed on voice navigation.

BAE proposed merger with Airbus parent EADS hits snag in Germany.

Bayer partners with feline vets.

BlackBerry 10 will determine RIM's fate as company courts app developers.Continue reading...

political season

Prop. 37 Puts GMO Labeling To California Voters

Posted by Sheila Shayon on August 20, 2012 10:10 AM

A major food fight is brewing in California with potential consequences for all Americans, and it’s not the old-fashioned kind immortalized in movies set in school cafeterias. Proposition 37, one of 11 statewide measures on the docket for California voters in November, would require stores and vendors to label genetically modified organisms (GMO) foods by 2014. 

"It's an epic food fight between the pesticide companies and consumers who want to know what's in their food," said Stacy Malkan, media director for the California Right to Know campaign, which has raised $2.4 million to promote their initiative. Continue reading...

brand bites

Brand Bites: Scarlett Hearts Coke, Brand it Like Beckham & more

Posted by Abe Sauer on February 17, 2012 12:07 PM

Toyota teams with Marvel for a Yaris viral video, above.

Ford hooks up with the 2012 Sports Illustrated swimsuit issue for product placement.

The king(size) Snickers bar is dead. Make way for the fun size.

Below: Coke and ScarJo, Will Ferrell, Jeremy Linsanity and more.Continue reading...

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