Posted by Abe Sauer on September 13, 2013 01:53 PM
China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.
This week: KFC beefs up… Jane Zhang for Skoda… Jet-setting iPhone… GM, BMW conquer car sales… McLaren moves in… Moutai droops… Toilet restaurant?… Sotheby's in Hong Kong… China's "social traveler"... Luxury car seats... Counterfeit Red Bull... Moon view flights... and more.Continue reading...
Posted by Dale Buss on September 13, 2013 09:31 AM
Twitter opts for "confidential" IPO.
7-Eleven debuts healthy-snacking section.
Apple takes pre-orders for new iPhone 5C.
Bayer comes under scrutiny in China.
Berkshire and AIG battle for talent.
Clear Channel and Warner Music rewrite rules on royalties.
Clif launches single-serve performance drinks.
Coffee Bean & Tea Leaf is acquired by private equity.
Dell gets shareholders to back buyout.
Dunkin' Donuts returns to UK.
Facebook tests video posts that play automatically, in prelude to ads.Continue reading...
Posted by Dale Buss on April 29, 2013 09:14 AM
NBA star Jason Collins comes out as the first openly gay active male athlete in American sports.
Primark is first retailer involved in Bangladesh factory collapse to offer aid to victims.
Chrysler earnings plunge on model changes.
Samsung reveals 7-inch Galaxy Tab 3.
Burger King tweaks menu and message after first-quarter sales decline.
BYD of China plans to sell "made in USA" buses.
Bayer pays $1.1 billion for birth-control company.
Boeing returns Dreamliner to the air but must reassure passengers, as China is deemed likely to approve the plane in May.
Canon crowdsources short films.
Honda scores so far with mid-cycle remake of Civic.Continue reading...
Posted by Dale Buss on October 31, 2012 01:32 PM
Disney acquires Lucasfilm for $4.05 billion, plans to restart Star Wars franchise.
Apple sees executive refuse to apologize for mapping flaw, so he and retail chief are to depart as design head Jony Ive takes on bigger role and Apple shares slip post-shakeup.BP returns to profitability and raises dividend.
BP returns to profitability and raises dividend.
Activision goes big for CoD: Black Ops 2.
Aldi revamps as German consumers reject austerity.
Bayer acquires Schiff for $1.2 billion.
Burger King boosts marketing and makes demographic inroads.
Ford profits reflect North American gains and European woes.Continue reading...
Posted by Dale Buss on September 27, 2012 09:06 AM
NFL settlement with referees clears the way for marketers.
Tempur-Pedic goes to the mattresses to buy Sealy for $228.6 million.
American Greetings hears buyout offer from founding family and CEO.
Amazon rejects false advertising claim in Apple app store suit.
Apple-Google maps talks failed on voice navigation.
BAE proposed merger with Airbus parent EADS hits snag in Germany.
Bayer partners with feline vets.
BlackBerry 10 will determine RIM's fate as company courts app developers.Continue reading...
Posted by Sheila Shayon on August 20, 2012 10:10 AM
A major food fight is brewing in California with potential consequences for all Americans, and it’s not the old-fashioned kind immortalized in movies set in school cafeterias. Proposition 37, one of 11 statewide measures on the docket for California voters in November, would require stores and vendors to label genetically modified organisms (GMO) foods by 2014.
"It's an epic food fight between the pesticide companies and consumers who want to know what's in their food," said Stacy Malkan, media director for the California Right to Know campaign, which has raised $2.4 million to promote their initiative. Continue reading...
Posted by Abe Sauer on February 17, 2012 12:07 PM
Toyota teams with Marvel for a Yaris viral video, above.
Ford hooks up with the 2012 Sports Illustrated swimsuit issue for product placement.
The king(size) Snickers bar is dead. Make way for the fun size.
Below: Coke and ScarJo, Will Ferrell, Jeremy Linsanity and more.Continue reading...
Posted by Dale Buss on February 7, 2012 09:02 AM
AOL seeks new agency to convince consumers to "care" again.
Apple faces $38M fine in China for iPad name as company retakes crown as world's top smartphone maker.
Anheuser-Busch and MillerCoors get into the hard-cider business.
Bayer CEO says consumers don't give pharma enough credit.
Coca-Cola draws more interest than expected with polar bears "watching" the Super Bowl, though its quarterly profits slid.
Clint Eastwood declares no political motive behind Chrysler Super Bowl spot, donates fee to charity.
Disney and Univision talk about creating English-language cable-news channel.
Ford and General Motors continue to snark over Chevrolet's Silverado ad in the Super Bowl as GM seeks new life for Volt in California.Continue reading...