chew on this
Posted by Dale Buss on September 27, 2013 10:52 AM
McDonald's biggest nod toward better-for-you food is already placating some critics, and there's another benefit: Helping kids and their parents eat healthier fare at its restaurants may boost chain sales results that have become tepid lately in the US market.
In cooperation with a Bill Clinton-backed nonprofit, McDonald's has announced a sweeping new commitment to better-for-you eating that includes promoting only water, milk and juice rather than soft drinks for Happy Meals on its menu boards and in advertising, emphasizing nutrition in its packaging and advertising for kids, and offering side salads and fruit to accompany its value meals.
"We think we can influence the purchase of fruits and veggies," McDonald's CEO Don Thompson told the Wall Street Journal. "We have a leadership role and we can be part of a solution. The average person eats at McDonald's three times a month."Continue reading...
social media watch
Posted by Sheila Shayon on October 19, 2012 01:18 PM
"Today, sustainability is sustainable at Walmart. The outside world recognizes our leadership and our ability to get things done," Walmart CEO Mike Duke has said. That's why Walmart launched The Green Room in January as a forum for NGOs, suppliers and consumers to learn and share sustainability-focused efforts.
To date, the microsite has garnered 164,254 unique visitors with nearly 268,807 page views, and close to 63% of traffic from referrals, 35% from Facebook alone. Now it's looking to Pinterest. Last month Pinterest users were invited to curate a pinboard of Walmart products and services that show what “living green” looks like, for a chance to win a $500 Walmart gift card in a contest held in partnership with the Mother Nature Network.Continue reading...
Posted by Sheila Shayon on September 24, 2012 04:17 PM
"Designing for impact” is the theme of this year’s Clinton Global Initiative (CGI) meeting, the annual philanthropic TED-like session now underway in New York.
Former President Bill Clinton framed the discussion in his opening remarks on Sunday, as noted in TIME: “Today we want to talk about how you can design your actions in advance to make it more likely they will succeed.”
He went on to challenge Walmart to open a store in Libya creating jobs in the world's hot spot for trouble and woes. "If the new president of Libya asked you to open a store in Tripoli, would you consider it?" Clinton asked Walmart CEO Mike Duke, part of the opening panel that included U.N. Secretary-General Ban Ki-moon, Queen Rania of Jordan and World Bank President Jim Yong Kim. Duke's dry-witted response: his "small company from Arkansas" has operations in regions of sub-Saharan Africa, but no presence or plans for Tripoli.
U.N. Secretary-General Ban Ki-moon announced, "I'm going to sound an alarm to all the leaders. We are living in an era of insecurity, injustice, inequality and intolerance, and what should we do?" as he called on business leaders like Walmart to act "for humanity" and not just for profit.Continue reading...
Posted by Shirley Brady on September 6, 2012 08:34 AM
Amazon teases new Kindle Fire devices during NFL kick-off while Kobo unveils new range of "e-readers for everyone."
Albertsons scales back retail operation with store closures.
Andy Roddick retires after U.S. Open loss, as Roger Federer is knocked out and loses world #1 title.
Ben & Jerry's sues over x-rated Ben & Cherry's.
Bentley moves US management team to VW HQ.
Bill Clinton helps seal Barack Obama nomination at DNC convention.
Billabong attracts $700 million bid from Bain Capital.
BP unveils new technology to boost oil production.Continue reading...
Posted by Sheila Shayon on November 30, 2011 01:17 PM
The fight against AIDS is on track to achieve the first AIDS-free generation by 2015.
Tomorrow celebrates the 23rd World AIDS Day. Since its beginning in 1988, 30 million people have died from the disease and 2.5 million children younger than 15 are living with HIV. But in four years, the world can realize the end of HIV transmission from mothers to babies delivering a key milestone for the beginning of the end of AIDS.
Major brands are continuing their support with limited edition (RED) products to help raise funds for the charity.
Apple is selling a (RED) iPad and iPod Nano; Nike a (RED) collection including trainers, a destroyer jacket and backpack; Gap is selling a t-shirt by French fashion designer Isabel Marant; Lauren Bush's FEED project created a tote bag; and Converse made 500 pairs of (RED) Chuck Taylor All Star shoes with the ‘Ephemeral Pitches, and Notes, Rhythm and Phonetics’ print design from José Parlá.
For the third year in a row, Starbucks will make “your handcrafted beverage an agent of change. They will be turning all handcrafted beverages (RED) on World AIDS Day, December 1st, across the US & Canada, making a five cent donation on every handcrafted beverage sold."Continue reading...
Posted by Dale Buss on June 30, 2011 09:00 AM
Apple's iPhone turns 4, while company reports worst first-half since 2008.
Associated Press to open bureau in North Korea.
Bulgari acquisition by LVMH approved by EU.
Clinton Global Initiative launches micro-lending drive.
Coca-Cola details environment and corporate citizenship progress.
Facebook's Mark Zuckerberg now worth $18 billion — more than Google's founders.
GE expands Olympics sponsorship through 2020.
Google champions UK tech hub.Continue reading...
Posted by Sheila Shayon on March 30, 2011 11:00 AM
Last night in New York, Christie's hosted a star-studded eco-auction and green fashion show, A Bid to Save the Earth. How star-studded? Try a surprise performance by Nicki Minaj, for starters.
In partnership with charitybuzz.com, Christie's event drew celebrities, non-profits, and philanthropists eyeing a host of tempting items for a good cause.Continue reading...
Posted by Shirley Brady on January 28, 2011 06:45 PM
Egypt's defiant president Mubarak sacks cabinet as US threatens to cut off aid. Delta and other global carriers have suspended flights, while web, mobile and SMS services continue to block residents from the world.
Bill Clinton unites PepsiCo and Coca-Cola heads at Davos, where Pepsi's Indra Nooyi explained why Russia is key to her strategy.
BMW to bring back four-cylinder engines to US.
Chevron profit jumped 72% in the fourth quarter.
Daimler pays 125th anniversary bonus to all 260,000 employees.
Facebook's value tops Amazon, trails only Google on the web.Continue reading...