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Move Over, Recycling Logo: Cereplast's Bioplastics Logo is Coming

Posted by Sheila Shayon on August 10, 2011 12:00 PM

It’s been 41 years since then college student, Gary Anderson, designed the first and still widely used recycling logo, three arrows signaling "recyclable," "made with recycled material," or "recycle here." 

Anderson won $2,500 from the now defunct Container Corporation of America, which sponsored the contest. Anderson saw his logo for the first time on recycling bins in Amsterdam in the late 1970s. "It really kind of bowled me over," he recently commented. "It's just astounding to me that it really has become iconic." 

Now it's Anderson who's doing the judging, as one of the jurors in another eco-logo contest: "Make your Mark," the search for a logo to identify products made from bio-plastics.Continue reading...

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