Best Global Green Brands 2013

brand news

In the News: PepsiCo, Discovery, Sergio Garcia and more

Posted by Dale Buss on May 23, 2013 09:15 AM

In the News

PepsiCo rethinks soda pricing strategy in the US.

Discovery plans to launch online video network.

Sergio Garcia catches serious heat from sponsors AdidasTaylorMade after Woods "chicken" comment.

Borders customers are stuck with their gift cards, judge rules.

ESPN layoffs show network's vulnerability.

Equal sweetens its look.

Ford plans to exit manufacturing in Australia as it launches new marketing campaign for Europe.

GE weighs selling off large parts of financing arm.Continue reading...

brands under fire

When Bill Ackman Comes Calling, Brand CEOs Would Rather Not Be There

Posted by Dale Buss on April 30, 2013 07:47 PM

To paraphrase the late US Sen. Everett Dirksen of Illinois: "A billion dollars here, a billion dollars there—pretty soon you're talking about real money."

That's why investors, analysts, journalists and CEOs all tend to listen to activist investor Bill Ackman: He can throw around $1 billion at a time, and it is very real money. Right now, for example, he's got a $1 billion short position on Herbalife, betting that the multi-level-marketing company's shares eventually will be worthless.

But for today, at least, there's reason to doubt the acumen of Ackman on Herbalife, a marketer of weight-loss shakes and skin lotions that he has condemned as a pyramid scheme. The company beat analysts' expectations about its quarterly earnings again this week and raised its full-year outlook, as well as celebrated the growing influence of Carl Icahn, an old-school corporate raider who's increased his stake in the company and publicly defended it against nouveau gadfly Ackman.Continue reading...

brand news

In the News: Barbie, Facebook, HP & more

Posted by Dale Buss on November 14, 2011 09:05 AM

In the News

Amazon ships Kindle Fire and Kindle Touch early.

Apple searches for next retailing genius, recalls first-generation iPod Nano devices.

Audi A7 wins car of the year nod.

Barbie links with Stardoll for premium collection.

BMW promotes sustainability with China roadshow.

Boeing cements wide-body lead over Airbus with biggest ever deal, with Emirates.

Borders demise parsed by Bloomberg Businessweek.

Call of Duty: Modern Warfare 3 launch smashes records.

China 'ready' to allow foreign companies to issue stock.

Chevrolet woos Sonic buyers with perks program, while GM slows Chevrolet Cruze production.

Citrus Australia introduces new seal of authenticity.

Crowne Plaza tilts makeover toward young travelers.

Deutsche Boerse defends NYSE Euronext deal.

Disney buys Babble.com for $40M to reach 'hipster parents.'

Estee Lauder co-founder Evelyn Lauder dies, lauded for launching Pink Ribbon campaign for breast cancer research.

Facebook nears U.S. privacy settlement that would make public sharing opt-in, not opt-out.Continue reading...

brand news

In the News: HP Defends Meg, Chanel Sues, Boeing Celebrates and more

Posted by Dale Buss on September 23, 2011 09:02 AM

In the News

Major economies try to reassure investors with joint statement, but markets continue to swoon.

HP defends hasty hiring of Meg Whitman as CEO, as Whitman hits the ground running.

Chanel files sweeping Internet trademark suit in Nevada.

Boeing plans a celebration for long-delayed delivery of Dreamliner.

Alibaba gets major investment from abroad.

Apple opens fifth (and largest) China store, in Shanghai.

Borders name and IP sale to Barnes & Noble blocked by judge.Continue reading...

brand news

In the News: AT&T Haggles, BP Eyes Growth, Yahoo Assesses Future

Posted by Dale Buss on September 7, 2011 08:48 AM

In the News

Post Carol Bartz ousterYahoo may look for next leader in advertising as site retains financial advisers and mulls sale.

President Obama is expected to seek a $300-billion jobs package in his address to Congress tomorrow night.

AT&T could cut price of buying T-Mobile if regulator demands become too onerous.

BP casts about for new growth strategy.

Bank of America executes major shakeup of leadership.

Benetton unveils sexy image overhaul.

Borders is sued over layoffs.Continue reading...

brand bites

Brand Bites: Chrysler and Sprint Spoofs, Lady Gaga Flips Off Fashion, Post-It Wars

Posted by Abe Sauer on September 2, 2011 11:55 AM

Bandit brand pulls ultimate spoof on fellow Michigan native Chrysler with "Imported from Remus" ad for its wood chippers.

Denny's new Mac'n'Cheese Patty Melt will melt your arteries.

On eve of New York Fashion Week, Lady Gaga disses New York Times fashion critic and releases six-part "fashion film" series to promote new single:Continue reading...

brand news

In the News: BNY Mellon Shake-Up, JC Penney Apologizes, Solyndra Stumbles

Posted by Dale Buss on September 1, 2011 08:56 AM

In the News

Amazon to release new album by Blondie as an exclusive.

Apple criticized for China supply chain pollution.

AT&T's T-Mobile setback seen as test case for tougher US antitrust limits.

BNY Mellon ousts chief in shake-up.

BP offices in Moscow continued to be raided by government officials in document search connected to lawsuit.

Bennigan's begins brand-wide overhaul.

Billie Jean King launches USTA-backed arthritis PSA campaign at US Open.

Conde Nast aggregates popular content with Social Sidekick.Continue reading...

brand news

In the News: LG Cuts, News Corp. Loses, Weather Channel Wins

Posted by Dale Buss on August 30, 2011 08:52 AM

Books-A-Million wants to acquire 14 old Borders stores.

Google CEO faces unexpected challenges.

Harley-Davidson rides into Russian spotlight carrying Vladimir Putin.

Heinz looks to capture cost-conscious shoppers.

Innkeepers USA sues Cerberus.

Lady Gaga is accused of ripping off Annie Lennox.

LG Display cuts spending on flat-screen manufacturing.

News Corp. loses contract over hacking scandal.Continue reading...

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