Posted by Dale Buss on January 6, 2015 09:29 AM
BMW and Mercedes-Benz unveil connectivity advances at CES, where Mercedes-Benz wows with futuristic driverless car (above) as BMW recaptures US luxury-sales crown for 2014 from M-B, which is rumored to be relocating its US HQ to Atlanta from NJ.
Samsung transforms itself into supplier of Internet connected appliances and devices in wake of smartphone competition, with devices such as scent-based sensors, as it plans to launch Tizen TVs in US, Korea. [Read more CES 2015 Day One news.]
TurboTax returns to Super Bowl advertising as Doritos "Crash the Super Bowl" finalist ads feature babies and animals.
Coach agrees to buy Stuart Weitzman shoe brand.
Verizon reportedly approached AOL about acquisition or joint venture.Continue reading...
Posted by Dale Buss on March 3, 2014 09:14 AM
PepsiCo exec slams Nelson Peltz for financial criticism as Pepsi Max "Test Drive 2" pulls four million viewers in two hours.
Dell goes back to B2B roots with latest campaign.
Newsweek restarts printing presses.
12 Years a Slave takes Best Picture at Oscars for Fox Searchlight.
AmEx focuses on busy-mom market with new rewards card pitched by Tina Fey.
Audi risks wan presence at Geneva Motor Show as BMW recovers.
Boston Market reduces sodium in core items.
Cadillac makes a splash at the Geneva Motor Show.
Chrysler exceeds estimates with February sales increase.
Forbes is being eyed by foreign buyers.
Foursquare, GroupMe bow out of SXSW.
GM braces for recall fallout.Continue reading...
Posted by Alicia Ciccone on November 27, 2013 09:23 AM
NHL makes NFL play with more unscripted programming, outdoor games—and concussion lawsuits.
Boston Market expects to see biggest Thanksgiving sales yet.
Burberry appeals China ban on trademark pattern.
Atlanta Braves see council approve $300 million, move to suburbs.
BlackBerry rolls out BBM social network.
Burger King expands presence in France.
Facebook tries to find balance with onslaught of sponsored posts.
Instagram is now publishing a new ad almost every day.
L'Oreal names new global CMO.
Louis Vuitton stunt in Moscow's Red Square doesn't go over well.Continue reading...
Posted by Dale Buss on October 7, 2013 09:22 AM
Fiat loses momentum in US comeback.
BlackBerry discusses bids with big-name strategic buyers that would dismember brand.
Macy's rethinks web plans in China.
Allstate outflanks online rivals.
Boston Market offers promotion related to idled government workers.
Burger King sees perception gains after "Satisfries" launch.
C-Span finds interest amid government shutdown.
Chevrolet will limit supplies of new Corvette at first.
Cracker Barrel and Kraft settle trademark differences.
ESPN drops International X Games.
Frito-Lay introduces glow-in-the-dark Halloween packages.
GM prods dealers to sell cars online.
Hershey plans plant in Malaysia.Continue reading...
Posted by Dale Buss on September 12, 2013 09:31 AM
The Daily Beast loses Tina Brown.
Mondelez strikes unique deal with Twitter for in-house experts.
Pandora names new CEO.
AT&T slammed for 9/11 tweet.
Aetna takes stand for health-cost reform.
Apple sees investors slam its "low-end" strategy as Google patent suit may get new life.
BlackBerry sees service business targeted by rivals.
Boston Market opens first new restaurant in seven years.
Chipotle targets "Big Food" with brand documentary.
Colgate campaign says "there's something in your Tweet."
Facebook gets stronger engagement on mobile than on PCs as FTC probes company on privacy issues.
Gorilla Glue branches out with first national TV ad campaign.
Hilton files for IPO of up to $1.25 billion.Continue reading...
Posted by Dale Buss on July 22, 2013 09:27 AM
Duchess of Cambridge goes into labor as People and US Weekly gird for extensive coverage of UK royal birth.
Sears tries to go upscale—way upscale.
Apple investigates security breach on its servers and tests larger screens for iPhones and iPads.
HSN rebrands to shake dowdy status.
Boston Market harnesses Big Data for promotions.
CarMax solidifies status as unrivaled used-car leader.
Carnival Cruise uses Instagram to redistribute existing 15-second ads.
Chipotle plies ingredient and menu diversity.
Coca-Cola and other major sponsors assess pre-World Cup marketing landscape in Brazil.Continue reading...
Posted by Dale Buss on June 24, 2013 09:31 AM
Kraft Foods plans major second-half investment in brand building.
Taco Bell hints at next Doritos Locos Tacos flavor via social media.
Hostess brand snacks will be back on shelves July 15.
Boston Market adds ribs to permanent menu.
Carrefour explores sale of China and Taiwan businesses.
Darden Restaurants see major sales turnaround.
Five Guys and Shake Shack bring burger war to London.
GM barnstorms Texas in major campaign for launch of new pickups and intensifies efforts to make Chevrolet a global brand.
Google sees Glass used during a surgery.Continue reading...
Posted by Dale Buss on April 2, 2013 09:07 AM
Amazon sees online retail rivals rise in 4Q and reign as most expensive stock end as company may have smartphone ambitions.
Facebook phone, no longer a rumor, is coming to Android.
Toys 'R' Us pulls planned IPO.
American Airlines settles
fare suit with Orbitz
American Express tests geo-targeted ads in London cabs.
American Greetings decides to go private.
Apple apology by CEO Tim Cook seems to satisfy Chinese authorities.Continue reading...