Best Global Green Brands 2014

china

The Week in China: Chinese Brands Lose Out on Chu, Foreign Autos are #Winning and more

Posted by Abe Sauer on February 14, 2014 12:33 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: Odd lack of sponsors for Julie Chu… will China's booming auto industry kill Chinese auto makers…. luxury expansion collapses… Uber goes to Shanghai… Huawei and Arsenal… Gucci kung fu fights… Danone… McDonald's goes to Vietnam… "People's Republic of Wine"… Taiwan…  "Amazing Chinese"... export numbers… Baidu making movies... and more.Continue reading...

brand strategy

Walmart Builds On Commitment to US Production as International Criticism Comes to a Head

Posted by Sheila Shayon on January 27, 2014 11:53 AM

Walmart has joined Apple and Google on the "Made in the USA" bandwagon with a $10 million fund to support American manufacturing. Walmart US CEO Bill Simon also echoed the company's 2013 pledge to buy $50 billion in US-made products over the next 10 years.

A number of major CPG giants are pursuing suppliers with US production as wages in China increase and disasters in Bangladesh, Cambodia and elsewhere continue to put a black eye on brands with issues concerning worker safety and fair wages.

For instance, Kent International, a bicycle-maker that sells bikes at Walmart, is moving its international operations back from China to Clarendon, S.C. with plans to increase production by 500,000 bikes per year by 2016 and create 175 new jobs.

"One of the things we're seeing now in China is not only the cost of labor going higher, but the workers' attitude is getting more apathetic," Arnold Kamler, CEO of Kent Bicycles, told the Washington Post. "The factories in China are fighting with workers to make sure they don't take cellphones to the assembly line.”Continue reading...

china

The Week in China: Year of the Horse Brand Blitz, Bitter Bitcoin and more

Posted by Abe Sauer on December 6, 2013 12:38 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: The Year of the Horse commemorative products... Bitcoin vs.  China... Ford brings Mustang to China... L'Oreal gets Fan Bingbing... Carrefour grows... Volvo up... Suzuki gets "Authentic"... Toyota signals an end of Japan automaker woes... Qoros sells "made in China"... Arnie sees the sights... and more.Continue reading...

brand news

In the News: Chrysler, LG, Microsoft and more

Posted by Dale Buss on November 21, 2013 09:21 AM

In the News

Chrysler eyes December IPO.

LG investigates "unauthorized spying" claims. 

Microsoft builds line of products, apparel around "Scroogled" marketing campaign.

Abercrombie & Fitch reports loss on weak sales.

British Airways fields billboard ads that interact with planes overhead.

CCTV grapples with ad slowdown in China.

Foursquare opens up home screen to big brands.

IKEA is investigated in France for labor issue.

McDonald's plans no national launch for McRib this year.

Mondelez invests $100 million in Czech biscuit plant and expands presence in Pakistan.Continue reading...

china

The Week in China: Gold Everything, Despicable KFC, iPhone Price War and more

Posted by Abe Sauer on November 1, 2013 01:46 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: Apple sales analysis… McDonald's minions rise and KFC's bucket demise… One Direction for Toyota.. e-commerce boost… infant formula vending machines… China's nuts for "土豪金" gold culture… Amazon wine… "China's Craigslist"…  Ashton Kutcher… Taobao encourages showrooming… 53,000 square foot Disney Store... and more.Continue reading...

china

The Week in China: 'Airpocalypse,' Hating on Starbucks, Foreign TV Ban and more

Posted by Abe Sauer on October 25, 2013 03:47 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: clean air job perks… "vulgar" foreign TV… CCTV goes after Samsung… 361° breaks out Kevin Love… Big Bang Theory art… iPad Air's chances… LVMH's strategy… Citroen branded content… Lane Crawford… Krispy Kreme in Taiwan… Chinese kids excelling at cigarette brand recognition... and more.Continue reading...

china

Tables Turn on CCTV as Starbucks Price Bashing Backfires in China

Posted by Abe Sauer on October 23, 2013 12:06 PM

Starbucks has been suffering a beating from China's press regarding its high prices lately. The state-run media outlets, including a special CCTV report, accused Starbucks of discriminating against Chinese consumers by selling coffee at much higher prices than in other nations.

But this week, everyone else dropped the hammer on CCTV, calling out China's official news organization for frothing up of nationalist disgust with foreign enterprises in China. (A fate also suffered this year by, amongst others, Apple.) In fact, CCTV's attack on the coffee giant says a lot more about CCTV in modern China than it does about Starbucks.

While Apple eventually folded and apologized, even though a significant portion of Chinese consumers were on Apple's side, Starbucks has online personalities to thank for coming to its defense against CCTV, with no 'apology' in sight. Instead, Starbucks' responded to the charges, saying, basically that CCTV was right. The chain, noting that its margins were the same, pointed to several realities of its China business that make production more expensive. This reasoning got a boost from other online media such as news clearinghouse 163.com—the "Huffington Post of China"—which published a special section dedicated to the Starbucks case, examining and explaining the perfectly normal economic practice of price discrimination.Continue reading...

china

The Week in China: BMW's Dr. Promise, iTunes Porn, Spotify and more

Posted by Abe Sauer on April 19, 2013 12:53 PM

Above: The evil geniuses at Taiwan's NMA have produced an online Kim Jong-un-inspired game Best Korea Smackdown. The animation gang has also produced what is maybe its most subversive ever little video about American-Chinese relations with its "Iron Man 3" commentary.

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: BMW's China brand... Spotify's in Asia... Ginseng... Iron Man 3 "chinky eyes"... Online retail... HTC's branded disaster... Xiaomi denies Jobs copy... Hertz buys to rent... Alibaba phones... Apple porn... Burberry and YSL... WeChat... "cat models"... and more.Continue reading...

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