Interbrand IQ: The Best Asian Brands Issue

rss

viral buzz

Viral Video Watch: Cosmo for Guys' Curious iPad Head Girl

Posted by Michael Waltzer on August 12, 2011 05:00 PM

What's the best way to promote an iPad magazine? How about walking through New York City with it wrapped around your head?

Hearst;s new iPadazine, CFG (Cosmo For Guys), did just that, sending a model around New York's Bryant Park on a sunny afternoon. The reactions are hilarious, as the YouTube video (which has notched almost a million views) shows.Continue reading...

More about: , , , , , , , , , , , ,

Comments (0) | Permalink

Brand Chatter on Twitter

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2013 Product Placement Awards
Which brand is most bullish on Hollywood?
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
What makes a great brand?
BPBP
Branding Comeback Challenges
Denise Lee YohnLance Armstrong’s Brand
Denise Lee Yohn Weighs In
Digital Watch: WahlAT&T
Rethinking Possible With Transmedia Storytelling
paperGlobal Competitive [Ad]vantage
The latest from GeoEdge
Sheryl Connelly
Sheryl Connelly
Meet Ford's Resident Futurist
Marketing to the New MajorityBranding 123
A primer by Barry Silverstein

most viewed posts