Cell C Ordered to Stop Mocking Vodacom

Posted by Shirley Brady on April 18, 2011 12:30 PM

After running TV and print advertising mocking its rival Vodacom's recent rebranding in South Africa as "a lick of paint," the mobile carrier Cell C was ordered by the country's Advertising Standards Authority to pull its TV advertising (see another spot below) and tweak its print ads.Continue reading...

More about: Cell-C, Vodacom, Mobile, South Africa, Advertising, Legal, Rebranding, Africa

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