brand news

Brand News: Gannett, Xiaomi, Coca-Cola and more

Posted by Dale Buss on August 5, 2014 09:16 AM

TOP STORIES

Gannett buys out Cars.com for $1.8 billion and separates broadcasting and publishing businesses via latest US media spinoff.

Rupert Murdoch's 21st Century Fox withdraws bid for Time Warner.

Walgreens reportedly capitulates to critics and will remain US-based following $16 billion merger with Alliance Boots.

Xiaomi passes Samsung as China's top smartphone maker.

Vitaminwater struggles over use of stevia as Coca-Cola shifts formulas.

Samsung takes stance on child labor as it takes golf fans behind the tournament.

MORE BRAND NEWS

adidas boosts marketing spending especially in the west.

Aflac invents the downward duck:Continue reading...

chew on this

P.F. Chang’s Extends Cool to Supermarkets

Posted by Dale Buss on November 3, 2010 10:20 AM

Add P.F. Chang’s name to the growing list of major restaurant brands that are learning how to extend their relationships with consumers through grocery stores.

Sales of P.F. Chang’s China Bistro frozen retail items climbed 117%, to $14.5 million, in September, suggesting that it’s possible for China Bistro to reach robust annualized sales of $117 million. And that’s just in stores measured by SymphonyIRI, which doesn’t track sales via Wal-Mart. 

P.F. Chang’s has joined other casual operators in chasing customers into the frozen food section at the grocery store.Continue reading...

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