brand news

Brand News: Starbucks, Medtronic, Univision and more

Posted by Shirley Brady on June 16, 2014 08:48 AM

TOP STORIES

Starbucks makes a bold commitment to education with College Achievement Plan for employees.

Medtronic buys Covidien for $42.9 billion and renounces US tax status.

Univision is for sale for $20 billion.

Amazon is expected to unveil its own smartphone this week.

Ben & Jerry's goes GMO-free.

MORE BRAND NEWS

Adobe returns to US TV after decade break with latest spot.

Alibaba struggles with US branding ahead of IPO.

Cannes Lions festival gets underway with no Grand Prix for pharma.

Casey Kasem, voice of Top 40 radio, dies at 82.

Comcast seeks to replace GE name atop 30 Rock.Continue reading...

brand news

In the News: McDonald's, Target, Dannon and more

Posted by Dale Buss on January 22, 2014 09:08 AM

In the News

McDonald's launches Olympics social campaign.

Target drops health coverage for part-timers.

Dannon's Super Bowl ad will be a Full House reunion. 

Amazon denies it's considering online pay-TV service.

Apple gets court backing ahead of Samsung showdown.

Cadillac remains challenged by dealer inventories.

Candy Crush app owner seeks to trademark "candy."

Christie's says sales hit auction industry record of more than $7 billion.

Clorox advises against bleach facials.

Denny's wins with weirdness in social media game.

Dots retailer files for Chapter 11 bankruptcy.

Dove commissions short film on selfies.Continue reading...

brand news

In the News: Target, Whole Foods, Chipotle and more

Posted by Dale Buss on December 19, 2013 09:18 AM

In the News

Target hit by credit card breach of as many as 40 million customers that started on Black Friday.

Whole Foods stops selling Chobani in favor of non-GMO yogurts.

Chipotle joins fast-casual pizza race.

A&E suspends patriarch Phil Robertson from Duck Dynasty over anti-gay remarks.

Allstate launches new online game to help avoid holiday mayhem.

AstraZeneca buys out Bristol-Myers Squibb in diabetes joint-venture.

Bayer buys cancer-drug partner Algeta for $2.9 billion.

Boeing loses out to Saab in providing fighter jets for Brazil and taps likely CEO successor.

Chevrolet sees a top US marketer leave.

Christie's finalizes appraisal of Detroit Institute of Arts collection.

Daimler gets stake in Aston Martin with engine supply deal.

Darden spins out Red Lobster amid shareholder pressure.Continue reading...

brand news

In the News: Apple, Frito-Lay, Johnson & Johnson and more

Posted by Dale Buss on November 5, 2013 09:14 AM

In the News

Apple opens Arizona plant with 2,000 workers.

Frito-Lay tests chocolate-covered potato chips.

Johnson & Johnson pays $2 billion fine for false marketing of drugs.

AOL boosts ad sales but sees profits hurt by local news services.

Allen Edmonds sells to private-equity firm.

BlackBerry abandons sale process.

Christie's starts out new auction season badly.

Coca-Cola predicts personalized beverages using genomics.

DirecTV profit rises on more subscribers.

Dodge expands Ron Burgundy campaign to entire brand lineup.Continue reading...

china

The Week in China: Tourism's Death Trap, Auction House Tussle and more

Posted by Abe Sauer on October 11, 2013 01:42 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: Chinese tourism boom has a downside… auction house war in the making…  Starbucks struggling… Apple in Hong Kong… dumpling billionaire… Crayola charges into China… Alibaba-Tencent fight over mobile payments… Moët & Chandon on a boat… Maison Birks… and more.Continue reading...

china

The Week in China: 'Local Boss' iPhones, China's 1,600 Sq Mile Car, Bimbo's Old Bread and more

Posted by Abe Sauer on September 27, 2013 03:49 PM

China is the second largest economy in the world and every significant brand's future is impacted by its growth (or collapse)—but who's got the time?! Here's the week's reads that will make you look like a keen China observer in case you find yourself immersed in a cultural conversation.

This week: China's upcoming car problem… iPhone's "local boss" model is a success… stunts to sell property… Jolin's Swarovski music video… Liu Wen for Coach… Puma's unwanted endorsement… $40K of Barbies… bribery charges for everyone!… Bimbo's old bread… BA's panda plane... and more.Continue reading...

brand news

In the News: Coca-Cola, GM, Sony and more

Posted by Dale Buss on August 6, 2013 09:33 AM

In the News

Coca-Cola recalls Minute Maid sold in China over botulism scare.

GM slashes price of Chevrolet Volt by $5,000.

Sony rejects spinoff of Hollywood properties. 

23andMe "personal genetics" firm launches first ad push.

Christie's is asked to appraise the art pieces in City of Detroit collection.

Chrysler explains its struggles with launch of crucial new Jeep Cherokee.

DreamWorks Animation CMO resigns

Farmers Insurance launches zany online videos.Continue reading...

brand news

In the News: Apple, Microsoft, Starbucks and more

Posted by Dale Buss on July 16, 2013 09:16 AM

In the News

Apple in talks to acquire sensor company behind Microsoft's Kinect.

Microsoft Surface smart watch will launch in 2014, reports say. 

Starbucks is sued by deaf customers who say they're mocked.

AT&T offers option to forego wireless contract.

Baidu to buy mobile-apps store for $1.9 billion.

Boeing sees focus on transmitter in 787 fire probe.

Chevrolet goes extra long to sponsor Home Run Derby for Major League Baseball.

Christie's to hold first sale in India.

Coca-Cola sees poor weather weigh on revenue.Continue reading...

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