Someone Please Save Chuck E. Cheese's

Generally, a strong, popular brand can weather a bad mention in the press. Even a second bit of bad press should be no big deal. However, three, four, or five are cause for alarm. And family dining and entertainment establishment Chuck E. Cheese's should be alarmed.

The Chuck E. Cheese's brand name has been turning up in the news with rather disturbing frequency, and each report evokes more of images "jail time" rather than "fun time." Here is a list of some of the reports from the last few months:Continue reading...