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London Calling: BBC Turns 90 With Original Tune by Damon Albarn

Posted by Sheila Shayon on November 14, 2012 02:58 PM

The British Broadcasting Corporation went live on the airwaves with its first radio news bulletins on Nov. 14, 1922. The top news that day: a train robbery and the notorious London fog. The BBC is still an institution, even as the venerable broadcaster is gripped by an ethics scandal, as it marks the 90th anniversary of that first transmission by making another bit of history.

To mark the occasion, BBC Radio broadcast a three-minute collage from Blur frontman Damon Albarn, 2LO Calling, named for the first transmitter used in 1922. It played on every BBC radio channel at 5.33pm GMT simultaneously, reaching more than 80 million listeners on 55 radio stations, the broadcaster's first simulcast since that first transmission.

"The first broadcast by the 2LO 90 years ago marked the moment when radio moved from the realm of the 'amateur enthusiast' to the first proper public broadcasting service in Britain,” said Tim Boon, head of research and public history at London's Science Museum, which is hosting an exhibition about the anniversary that features the device.Continue reading...

branded entertainment

Converse Releases Gorillaz DoYaThing Music Video

Posted by Shirley Brady on February 29, 2012 11:31 AM

Having just released its Gorillaz co-branded Chuck Taylor sneaker collection, Converse today released the official music video for its latest "Three  Artists. One Song" music collaboration series, a song called "DoYaThing," which features Gorillaz with Andre 3000 and former LCD Soundsystem frontman James Murphy. Watch it below.Continue reading...

brand collaborators

Converse x Gorillaz: Fans Get Ready to DoYaThing

Posted by Mark J. Miller on February 21, 2012 01:01 PM

Converse is continuing its "Three Artists. One Song" musical collaborations with a new single being released Friday: DoYaThing, a "robo-funk" (as NME calls it) track featuring Blur spinoff Gorillaz with guests Andre 3000 of Outkast fame and musician/producer James Murphy in his post-LCD Soundsystem guise.

The track is promoting the brand's limited edition Gorillaz-themed line of sneakers, which includes camouflage Chuck Taylor high top sneakers, designed by comic book artist Jamie Hewlett, who was best known for Tank Girl before he designed the Gorillaz characters.

The co-branded collection/single/video launch is being promoted with a Twitter hashtag and teaser videos, which you can check out below.Continue reading...

brand collaborators

Converse Seeks Camouflage with Gorillaz

Posted by Mark J. Miller on November 18, 2011 02:51 PM

Britain's Gorillaz band may be just four cartoon dudes with 'tude, but that didn’t stop the group’s second album, 2005’s Demon Days, from going five times platinum in the UK, double platinum in the States, and nabbing five 2006 Grammy Award nominations, one of which they won.

It also hasn’t stopped the band from making a deal with Converse to design a line of shoes, according to Spin.

One of the band’s flesh-and-blood cofounders, comic book creator Jamie Hewlett of Tank Girl fame, “has designed a series of Gorillaz-themed prints for the Gorillaz Chuck Taylor All Star collection,” Spin reports.

They are due to hit shelves in February, the same month that the NBA All-Star game is scheduled to take place in Orlando. But who knows if that is going to happen or not with the way owners and players are facing off in a collective-bargaining standoff that is getting tenser.Continue reading...

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