brand news

In the News: Philip Morris, Pixar, LA Dodgers & more

Posted by Dale Buss on June 27, 2011 09:00 AM

In the News

Chipotle raises prices.

Disney's Pixar nabs No. 1 spot at weekend box office with Cars 2.

Dunkin’ Donuts and LinkedIn IPOs boost Wall Street morale.

Duracell and Energizer miss out on personal-device boom.

Hulu weighs possible sale of site (without Comcast's approval) and looks to UK for content.

Jeep sponsors Dave Matthews festival.

JetBlue sponsors PBS kids’ summer-reading program.Continue reading...

celebrity brandmatch

John Varvatos Taps Dave Matthews (and Monkey) for Spring Campaign

Posted by Shirley Brady on January 13, 2011 04:30 PM

Menswear designer John Varvatos has announced Dave Matthews as the face of its Spring 2011 campaign with a short film, above, that portrays the South African born musician as a "One-Man Band" — the latest in the brand's line of rocker endorsers that as included Iggy Pop. As we recently noted, the Dave Matthews Band sold over 11 million tickets to its concerts between 2000 and 2009 — more than any other band, according to Billboard Boxscore.

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