Adidas on Team Zizou for World Cup Campaign

Adidas kicked off its World Cup campaign with "Fast vs. Fast" spot (above) featuring Lionel Messi, David Villa and Zinedine Zidane. Other brands in the news today:

Reuters is streaming today's US Senate hearing with BP and other oil industry executives addressing the Gulf spill and clean-up. (Or, read Vanity Fair's blog.)

Intel is "transforming into a computing company," even as it approaches the "one billion chips sold" mark, says CEO.

Mercedes-Benz is one of 25 advertisers kicking the tires on new Firefly Video ad network.

P&G, NBC team up for Life Goes Strong, a portal targeting the still-hot boomers' segment.Continue reading...