Posted by Abe Sauer on March 30, 2012 02:05 PM
When we last saw Green Bay Packers defensive star Clay Matthews, his endorsement career seemed on the right track and he was grooming a "developing sense of humor and comfort in front of the camera."
Well, then why the heck is he in trying on diapers in a Depend brand adult garments ad? It's all part of the Kimberly-Clark brand's new game plan.Continue reading...
Posted by Dale Buss on March 29, 2012 09:01 AM
Anheuser-Busch InBev tries to get customers to return to its brands.
Annie's IPO surges.
BMW begins delivering fleet for use in London Summer Olympics.
Bertelsmann considers IPO.
BlackBerry-maker RIM plans to report turnaround progress today.
Bojangles unleashes "Chicken Cops" campaign.
Chevron and Merck disclose funding of attack-ad groups.
Depend campaign features non-incontinent celebrities.Continue reading...