brand news
Posted by Dale Buss on June 11, 2013 09:16 AM

Lululemon CEO steps down.
Mondelez to launch coffee pods for rival Nespresso machine.
Google cuts illegal drug site search ads and videos.
Adidas sued by church over Adizero trademark.
American Airlines unveils post-merger top management team.
Apple allows iTunes Radio users to pay to avoid ads.
Boeing sees no jet bubble.
CBC apologizes for botched national radio rebranding.
Citibank could face $7 billion loss on currency swings, analyst says.
Comcast beefs up in-home Wi-Fi.
Dole Food gets buyout offer from CEO.Continue reading...
More about: Brand News, Lululemon, Mondelez, Google, Adidas, Alfa Romeo, American Airlines, Apple, B&G, Boeing, CBC, Citibank, Comcast, Dole Food, Domino's Pizza, Dove, Dale Earnhardt Jr., Fiat, GM, Honda, ITunes Radio, McDonald's, Michelin, Microsoft, Nespresso, Nickelodeon, Pirate's Booty, Saab, Sergio Marchionne, Softbank, Southern Comfort, Sprint Nextel, Spyker, Tesla, Unilever, Xbox One
brand battle
Posted by Dale Buss on March 25, 2013 07:19 PM

It doesn't get any better than this for American's pizza brands—March Madness.
Pizza Hut, Domino's and Papa Johns are all jockeying for sales and brand enhancement as the nation embarks on its three-week feeding fest watching the NCAA men's basketball tournament on TV.
Domino's is the official pizza brand of March Madness for the second year in a row, but its rivals aren't about to lie down when there's all this seasonal pizza to be sold.
So, for instance, now through the championship game on April 8, Papa John's has an online promotion that can result in an offer for a free large pizza with up to three toppings on a future order. At the same time, Papa John's is competing for mouths at a time of a potentially significant hiccup for the brand, as its CMO, Andrew Varga, resigns to take the reigns of Zimmerman Advertising. The only consolation for Papa John's is that Zimmerman handles its advertising.Continue reading...
brand news
Posted by Dale Buss on March 15, 2013 09:14 AM

Reuters editor faces charges of helping "Anonymous" hack site when he was with Tribune.
McKee Foods picks up Drakes brand from Hostess.
Chevy chooses McCann for global advertising account.
Boeing strongly defends Dreamliner.
Center for Science in the Public Interest blasts Nickelodeon for airing junk food ads.
Coke seeks world peace via vending machines.
Disney develops unique approach to India.Continue reading...
More about: Brand News, Amazon, Anonymous, Apple, Boeing, Center for Science in the Public Interest, Chevy, Disney, Domino's Farms, Domino's Pizza, Dreamliner, Facebook, Galaxy S 4, Goldman Sachs, Google, Hashtags, Hostess, Hulu, ING, J.P. Morgan, Lance, McCann, McDonald's, McKee Foods, Nickelodeon, Tom Monaghan, Obamacare, Porsche, Red Bull, Reuters, Samsung, Steak Quesadillas, Taco Bell, Tribune, Twitter, UCONN, Volkswagen
chew on this
Posted by Dale Buss on March 1, 2013 08:14 PM

Domino's Pizza is living as large as one of its new, fresh-dough pan pizzas these days, posting strong domestic and international growth and planning to garner extra funds from franchisees for marketing this year to support its increasingly robust brand platform.
CEO J. Patrick Doyle has managed to get Domino's into a growth groove by relying on its increasing international presence, rising brand equity, expanding menu, store modernization and experimentation and an industry-leading digitization initiative. Same-store sales in both the U.S. and abroad were up by about 5 percent during the fourth quarter versus a year ago, Domino's reported this week, and the period marked the 76th consecutive quarter of international same-store sales growth.
"The joy of pizza is that bread, sauce and cheese works fundamentally everywhere, except maybe China, where dairy wasn't a big part of their diet until lately," Doyle told brandchannel. "And it's easy to just change toppings market to market."
Continue reading...
brand news
Posted by Dale Buss on March 1, 2013 09:04 AM

Groupon sacks founder Andrew Mason as CEO.
Gap reports strong sales on increased marketing spending.
Barnes & Noble falls behind in tablet wars.
Ahold plans to roll out more pickup points for Peapod.
Annie's looks to "spread good."
Apple flip-flopped on rule about officers' stock holdings.
Best Buy and founder end talks on ownership deal.
Boeing pares workforce for grounded Dreamliner.
Diageo prepares to buy majority stake in United Spirits.
Disney finds CEO Robert Iger under fire over power and pay.
Domino's Pizza plans to increase national ad spending. Continue reading...
More about: Brand News, Ahold, Annie's, Barnes & Noble, Best Buy, Boeing, Diageo, Disney, Domino's Pizza, Dreamliner, Facebook, Gap, Google, Groupon, Rogert Iger, Andrew Mason, Mobile World Congress, NISMO, Nissan, Oreo, Peapod, Peugeot, Spam, United Spirits, Wendy's
brand news
Posted by Dale Buss on January 22, 2013 09:02 AM

McDonald's debuts new packaging featuring QR codes.
Samsung reportedly developing new Galaxy Tab 3 line-up and a tablet.
Walmart toughens ethics policies for suppliers with zero tolerance policy.
AB InBev wins court bid to get back Bud EU trademark for beer.
Boeing faces intensifying probes on troubled Dreamliner.
Caterpillar woes deepen in China.
Cumulus brings country music back to New York City radio.
Daimler commits to innovation in mobility.Continue reading...
More about: Brand News, AB InBev, Boeing, Budweiser, CBS, CNET, Capri Sun, Caterpillar, Cumulus, Daimler, Dish Network, Disney, Domino's Pizza, Dreamliner, Ford, Fox, Fox Sports, FX, Fox Soccer, Speed, Fuel TV, Groupon, Hyundai, IBM, Intel, Jaguar, Land Rover, Jaguar Land Rover, Jelly Belly, Kodak, Kraft, Kraft Foods, Lotus Notes, McDonald's, MINI, NFL, NHL, SABMiller, Samsung, SeaWorld Orlando, Sundance Film Festival, Verizon, Walmart
brand news
Posted by Dale Buss on December 17, 2012 09:01 AM

Toyota sets to reclaim world sales crown as GMand Volkswagen vie for No. 2 and hints at elimination of Matrix model.
Domino's Pizza founder sues over Obamacare contraception coverage mandate.
McDonald's tries to get franchisees to stay open on Christmas.
Akamai taps co-founder as new CEO.
Burger King works with franchisee to expand in Mexico.
Chobani nears openingof huge new factory in Idaho.
Cosi uses pop-up unit in Chicago to test growth ideas.
Cox cable TV guide offers personalized recommendations in U.S. first.
Discover Communications makes key European deals.
Facebook counts on big deal with Walmart.Continue reading...
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digital moves
Posted by Sheila Shayon on December 6, 2012 05:20 PM

Pizza lovers rejoice! Domino’s, world leader in pizza delivery, is offering 50% off all pizzas ordered online at menu price through Dec. 9.
And today (Dec. 6th), 52 countries are celebrating the second Global Domino’s Day by offering the same deal via Domino’s Pizza Facebook pages around the world, where an app directs them to their local Facebook page. Last year, 19 countries took part in the brand’s first-ever global offer with more than 500,000 people taking part, and this year, more than 90% of Domino’s stores worldwide are participating.
“Domino’s is proud of our global presence, and we’re thrilled to spend this one day bringing Domino’s fans from around the world together with this special offer,” said Dennis Maloney, Domino’s Pizza VP of multimedia marketing.Continue reading...
More about: Domino's, Domino's Pizza, Pizza, QSR, Digital, Social Marketing, Facebook, Twitter, Mobile, Deals, Promotions