Best Global Green Brands 2013

brand news

In the News: Hostess, Hulu, NHL and more

Posted by Shirley Brady on January 7, 2013 07:02 AM

Hostess is in talks to sell off bread brands, as makers of Thomas' English muffins and Tastykake snacks emerge as two of the bidders for Wonder Bread according to the Wall Street Journal.

Hulu CEO resigns as web TV startup faces impasse.

NHL resolves labor dispute, faces shortened season.

Apple envy one of Fast Company's suggested New Year's Resolutions for brands.

Bank of America settles with Fannie Mae for $10 billion.

BMW is paring back car discounts in Germany.

CES lures brands and marketers to Las Vegas.Continue reading...

media triage

CNN Shuffle: Spitzer Splits, Cooper's a Keeper, Piers Stays Afloat

Posted by Sheila Shayon on July 7, 2011 03:00 PM

While nowhere near as shocking as News Corp.'s surprise closure of News of the World, across the Atlantic CNN delivered its own shocker this week. Eliot Spitzer is out as CNN replaces his nine-month old In the Arena roundtable program that followed the demise of Parker Spitzer, and faithful Anderson Cooper regains his flagship positioning with Anderson Cooper 360 moving to 8 p.m. ET starting August 8th.

Spitzer's ouster isn't the only news. Additional changes to the CNN schedule include the shifting, in late September, for The Situation Room With Wolf Blitzer from 5-7 p.m. to a late afternoon 4-6 p.m. slot; John King’s show will move to 6 p.m.; while Erin Burnett, recently hired from CNBC, will assume the 7 p.m. slot as the lead-in to Cooper.

The only prime-time show unaffected is Piers Morgan Tonight, the 9 p.m. interview show introduced six months ago to replace Larry King.Continue reading...

brand news

Brands to Watch: Charlie Sheen, Saks, HLN & more

Posted by Shirley Brady on July 6, 2011 06:00 PM

Brands to Watch

Anheuser-Busch InBev moves to trademark US city area codes, while Apple trademarks "280."

Charlie Sheen hopes to return to TV in Anger Management.

Claudia Schiffer launches a fashion collection.

CNN cancels Eliot Spitzer's talk show.

Ford is the first brand on Google+, with two accounts.

Louis Vuitton and Burberry awarded biggest counterfeit settlement in Canadian history.

PyeongChang, South Korea, selected by IOC to host the XXIII Winter Olympics in 2018.

Nancy Grace's Casey Anthony obsession boosts ratings for HLN.

P&G, Asda and Tesco consider joining brand advertisers that are boycotting News of the World.Continue reading...

brand news

In the News: Walmart, ING Direct, Playboy & more

Posted by Dale Buss on June 7, 2011 09:00 AM

In the News

Airbus may develop longer-range plane to rival Boeing.

Apple tucks Newsstand into WWDC announcements.

AT&T's bid for T-Mobile is supported by Microsoft and Facebook.

Barack Obama's chief economist, Austan Goolsbee, resigns.

Bayer prostate-cancer drug shows promise.

BHP Billiton starts first US Gulf well since BP disaster.

BP tries to salvage Rosneft deal.Continue reading...

media brands

CNN Faces 2011 With Muddled On-Air Brand

Posted by Barry Silverstein on December 8, 2010 02:00 PM

It's likely CNN can't wait for 2010 to come to a close.

When Campbell Brown departed earlier this year, the cable network announced with much fanfare that the new Parker Spitzer, a kind of right vs. left on-air debate of current issues, would fill the vacant 8 PM slot. Journalist Kathleen Parker didn't cause a flurry, but eyebrows were raised over the hiring of Eliot Spitzer, the debauched former governor of New York, as co-host.

Now, only two months later, it seems Parker Spitzer has been something of a bust.Continue reading...

media brands

CNN Readies "Parker Spitzer" Launch

Posted by Barry Silverstein on September 21, 2010 12:30 PM

The beleaguered original cable news network CNN is desperately trying to make a comeback with a new brand of talk show. The network hired British journalist Piers Morgan (the Simon Cowell-like judge on the hit TV show, America's Got Talent) to replace legendary interviewer Larry King in January.

But even more startling is what viewers will see on October 4, when Parker Spitzer premieres.Continue reading...

brand news

Brands to Watch: BHP, CNN, GMAC, Walmart

Posted by Shirley Brady on September 20, 2010 06:30 PM

BHP fails to win key political backing for Potash bid.

CNN and Eliot Spitzer prepare Oct. 4 debut of talkshow featuring the former NY state governor.

GMAC halts some evictions and sales of foreclosed homes as it corrects "a potential issue" in its foreclosure process.

Google, TiVo and Microsoft are racing to build an ad business for Web-connected TV spots.

HP and former CEO Mark Hurd settle lawsuit over his hiring by Oracle.Continue reading...

brand news

In the News: iPhone 4 Frenzy Begins

Posted by Shirley Brady on June 24, 2010 08:00 AM

iPhone 4 buyers began lining up yesterday, but will find only one color (black) available today. It's already a hit in Japan.

Viacom calls legal ruling favoring Google in billion-dollar YouTube suit "fundamentally flawed" as it prepares to appeal.

CNN confirms new show with disgraced NY governor Eliot Spitzer and conservative Washington Post columnist Kathleen Parker.

More brands in the news after the jump.Continue reading...

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