London 2012 Olympic Athletes Now Hunting for Endorsement Gold

The five young women who won Olympic gymnastics gold for the United States in London were repeatedly called the Fab Five by television announcers and others. But that term has already been trademarked by basketball player Jalen Rose, who was on the 1991 Michigan team that used that same nickname.

So USA Gymnastics is planning to try and trademark the term “Fierce Five” to honor the team and make a few bucks in the process, according to Bloomberg. The team will have to battle for the trademark, though it will likely be easier than beating out Russia for the gold to get it. Continue reading...