brandcameo
Posted by Shirley Brady on March 13, 2012 04:04 PM
WSJ reports on the biggest product placement extravaganza to hit U.S. broadcast primetime TV: Fashion Star, debuting tonight on NBC. Saks, Macy's and H&M are embedding their marketing message directly into the Project Runway-like competition in a bid to reach more consumers. Watch the trailer and a sneak peek below.Continue reading...
More about: Brandcameo, Product Placement, Entertainment, TV, NBC, Fashion Star, Retail, Fashion, Saks, Macy's, H&M
brand news
Posted by Shirley Brady on April 4, 2011 06:00 PM
In the wake of cracks being found in three Southwest planes, FAA calls for cross-airline inspections of Boeing 737s.
Texas Instruments acquires National Semiconductor for $6.5 billion.
Wachovia, now part of Wells Fargo, accused of drug cartel money-laundering.
American Airlines ends spat with Expedia.
Apple goes after Color and Instagram with iPhone's social photo stream, looks to become media gatekeeper.
CBS News anchor Katie Couric is negotiating her exit, and eyeing a syndicated talkshow with Jeff Zucker.Continue reading...
More about: Brand News, American Airlines, Apple, Boeing, CBS, Color, Converse, Epsilon, Estee Lauder, Expedia, Foot Locker, Google, Hovis, Instagram, Li & Fung, National Semiconductor, NBC, Southwest, Techno Source USA, Tesco, Texas Instruments, Wachovia, Wells Fargo, Fashion Star, Project Runway, Aerin Lauder, Jay-Z, Katie Couric, Elle Macpherson, Ben Silverman, Jeff Zucker, Apps, Privacy, London 2012, Olympics, Personal Brands, Celebrities
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