Interbrand IQ: The Best Asian Brands Issue

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brand bites

Brand Bites: Gaga + Rihanna + Kenny Powers + Google+

Posted by Abe Sauer on July 15, 2011 12:00 PM

Converse finally opens its Brooklyn "Rubber Tracks" studio where local artists can record for free.

Lady Gaga no longer banned in China, while Rihanna and Gaga fight for Facebook supremacy when Google+ really needs them. And maybe it will get them. Rihanna, meanwhile, also bumped Megan Fox as the new face (and derriere) of Armani.

BMW is now making bikes... for the Olympics

China's ad industry worth $28 billion this year, and over $33 billion next year.

Below: Burger King, McDonald's, Kenny Powers and more.Continue reading...

brand news

Brands to Watch: Apple, Old Spice, Yelp and more

Posted by Shirley Brady on February 16, 2011 06:00 PM

Brands to Watch

Apple is #1 on Fast Company's list of 50 most innovative companies.

Apple's new iPad subscription policy begins signing up magazine titles, with Elle, Nylon and Popular Science agreeing to terms.

Archie Comics go digital with Graphic.ly.

CBS revenue is up, while CBS College Sports channel to be renamed CBS Sports Network.

Cisco will help city of Barcelona with '2020 Vision' for sustainable urban and economic growth.Continue reading...

week in review

Top 10 of the Week: Gaga, Fed, Tiger

Posted by Shirley Brady on June 4, 2010 04:00 PM

in the spotlight

Keeping Fast Company with Lady Gaga

Posted by Sheila Shayon on May 31, 2010 01:00 PM

“Something is happening and it affects us all. A global revolution is changing business, and business is changing the world."

Those words were in the "Letter from the Editors" in the premiere issue of Fast Company, in November 1995. The magazine has been keeping us abreast of business evolution, creative individuals and best market practices ever since.

Its new 100 Most Creative People is worth checking out to see its list of the top innovators of 2010, particularly the top five. #1 was also recognized in another magazine's list of the globe's top influencers, the Time 100, as the world's role model and biggest celebrity brand; the next four FC help shape brands, technology and public debate.

Five years ago, a 19 year-old Stefani Germanotta was waitressing and singing in New York clubs. Now 24 and globally known as Lady Gaga, her brand encompasses music (with 10 million-plus albums sold), video (1 billion-plus Web views just on YouTube), design collaborations (Monster headphones, Polaroid cameras), and marketing (HP, MAC Cosmetics, which Gaga promoted with Cyndi Lauper earlier this year, above).Continue reading...

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