2014 Brandcameo Product Placement Awards

viral buzz

Watch Sydney Mardi Gras GAYTMs Disperse Cash, Rainbows

Posted by Abe Sauer on March 5, 2014 01:42 PM

It's not an ATM. It's a GAYTM! To celebrate Sydney Mardi Gras, the annual (and largest of its kind) LGBTIQ pride parade, national bank ANZ converted a number of its bland ATMS around the city to flashy "GAYTMs."

Get it!? As the principal sponsor of the gay pride event (an impressive feat for such a staid industry like banking), ANZ's GAYTMs disperse both cash and life-affirming messages. Receipts are, of course, rainbow-colored. Even Star Trek actor and gay activist George Takei took notice.

See a video of the GAYTM in action after the jump.Continue reading...

brand news

In the News: AT&T, Amazon, EA & more

Posted by Dale Buss on December 20, 2011 09:02 AM

In the News

Amazon creates towns of seasonal warehouse workers to fulfill holiday orders.

Apple gets patent-infringement victory over Google in Android case as Google sets to announce a solar-energy venture.

AT&T finally kills T-Mobile bid, giving it few strategic options to challenge Verizon and leaving future of Deutsche Telekom in the U.S. in doubt

Bi-Lo wants to merge with Winn-Dixie and take it private.

Conoco gets ground-breaking permit for drilling in Alaska.

EA's Star Wars: The Old Republic game sees fan frenzy for today's launch.

Facebook points to future with design of its new headquarters complex.Continue reading...

brand and bottle

Booze Newz: Summertime Appy Hour Edition

Posted by Jennifer Sokolowski on June 24, 2011 05:30 PM

Absolut is building on its long collaboration with musical and visual artists from Spike Lee to Damien Hirst with a black-and-white film, “Cee Lo Distilled,” following a day in the life of Gnarls Barkley’s Cee Lo Green. The trailer (above) has already been released, with part 1 of the film debuting June 27 and part 2 coming out July 6, both on Absolut’s Facebook page.

But wait! There’s more. As part of Green’s partnership with Absolut, the singer will be a “guest editor” on Absolut’s Facebook page for 10 days surrounding the film’s launch with a Facebook app, “Forget You” (a reference to the clean version of his hit single) that will allow Cee Lo to “send a custom video message direct, commenting on friends’ Relationship Status updates.” Who knows what he might have to say, especially if he’s been at that Absolut!Continue reading...

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