Interbrand IQ: The Best Asian Brands Issue

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social media watch

Social Media Watch: Penguin, Fashion Week, Marvel, Uniqlo

Posted by Shirley Brady on September 13, 2010 04:11 PM

Social media Watch

Brands and social media news today:

* Facebook launches page to help users discover branded pages to "like."

* Penguin releases an interactive version of Stephen Fry's autobiography as an iPhone/iPad app.

* The New Yorker's profile of Facebook's Mark Zuckerberg is a must-read (especially ahead of that movie). Here's a cheat sheet.

* New York Fashion Week is being supported by Twitter with a special microsite featuring participating brands' tweets.

* Google Instant launch inspires Facebook intern to create YouTube Instant; generates instant job offer from YouTube (on Twitter).

* GSN releases Wheel of Fortune Facebook app.

* Marvel superheroes will be featured in games on Facebook and iTunes.

* Uniqlo rolls out new social game to promote UK e-commerce site.Continue reading...

brand news

In the News: AIG, Ford + more

Posted by Dale Buss on August 31, 2010 09:00 AM

Brands in the news:

* AIG's sale of Taiwan unit is on the brink of collapse.

* Autodesk will reintroduce its AutoCAD design software for Macs.

* Capital One is preparing customers for end of Chevy Chase Bank name.

* The Emmy Awards may eliminate miniseries and other “long-form” categories after HBO cleaned up (yet again) this year.

* Exelon is buying John Deere's wind energy unit for $900 million.

* Ford sets its sights on India as a market for sales and a hub for technological innovation.Continue reading...

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