Interbrand IQ: The Best Asian Brands Issue

rss

executive decision

The Dish on America's Meanest Brand

Posted by Mark J. Miller on January 4, 2013 04:49 PM

As America’s economy climbs back from some brutal years, plenty of folks are still looking for work. No matter how desperate they are, though, there are a few companies that they might want to avoid. 

One of them is satellite TV provider Dish Network. It already has 26,000 employees, but the word is that not too many of them are happy. Last August, 24/7 Wall Street named it the Worst Company to Work for in America. Now that’s an accolade to put on your LinkedIn profile.

What makes it so bad? “Long hours, lack of paid holidays, and way too much mandatory overtime,” Bloomberg Businessweek reports. And it’s all because of one man: the 59-year-old legendary founder and chairman of Dish, Charlie Ergen, who maintains 53.2 percent of the company’s shares and 90.4 percent of the voting rights.

Ergen has never met a penny he didn't pinch. And while that sometimes means making shrewd business decisions, it also means making such choices as installing fingerprint scanners at the doors to company headquarters that are rigged to send emails directly to HR if an employee is late. The company only put in the scanners after Ergen noticed that the key/badge system was being circumvented by employees badging in for coworkers.

And the renowned cable-hater certainly has an eye for such detail.Continue reading...

social media watch

Facebook Integrates Brands Into the Social Graph

Posted by Sheila Shayon on February 17, 2012 01:01 PM

While Google+ is looking to boost brand connections with consumers, the upper hand still goes to Facebook — which has unveiled a range of features to better connect its users with brands.

That includes a just-announced line-up of media-branded apps coming to Timeline through the social network’s open graph including Buzzfeed, CBS Local (Los Angeles and New York versions), CMT, Jon Stewart's The Daily Show, GetGlue, Huffington Post, Mashable, MSNBC.com, MTV News, Pixable, Sporting News, and MSNBC.Continue reading...

brand news

In the News: Yelp IPO, JLo x Gucci x Fiat, Newsweek Woes & more

Posted by Dale Buss on November 18, 2011 09:02 AM

In the News

Accenture introduces global brand campaign.

Alamo trademark flap resolved in Texas.

Anna's Thins cookies adopt a new look.

Apple's iPad tested as voting device in Oregon, continues "App Store" fight with Amazon.

Best Buy ups holiday spending and introduces "Game On, Santa" campaign.

Boeing wins its biggest-ever commercial-jet deal even as mechanism for deal is criticized.

Cannes adds Mobile Lions award.

Coach pushes for China to become its No. 1 market within three years.

Deutsche Borse and NYSE seek to appease European Union.

Fiat introduces another TV commercial featuring Jennifer Lopez and its Gucci edition.Continue reading...

brand news

In the News: P&G, JetBlue, Kodak & more

Posted by Dale Buss on October 31, 2011 08:59 AM

In the News

Alfa Romeo launches Aquabatics social campaign.

AOL plays catch-up in mobile.

Buick is paying dividends for GM.

CNN said to be revamping its morning lineup.

DirecTV takes dispute with Fox to the web.

Disney leads big brands on apps front, while Disney-ABC extends Netflix and Amazon content deals.

DreamWorks' Puss in Boots wins the weekend box office by a whisker.

Facebook changes mean "reach" is up but "frequency" is down.Continue reading...

brand news

Brands to Watch: ANA, Friendly's, Zynga and more

Posted by Shirley Brady on September 29, 2011 06:03 PM

Brands to Watch

All Nippon Airways triggers security jitters with near-overturn.

AOL kills off Seed news service.

Apple's iPhone 5 rumored to feature deep Twitter integration, as Twitter's valuation soars and Blockbuster CMO falls in love with Twitter.

Friendly's ice cream chain prepares to file for bankruptcy protection.

Gamestop and Coke partner on largest Scvngr game to date.

Google shakes up web analytics with $150K paid service.

Microsoft is adding Comcast and Verizon pay TV to Xbox Live.

Netflix stock tumbles to new low.

RIM denies it's killing the BlackBerry PlayBook.Continue reading...

brand news

In the News: Apple Mulls Options, Saab Gets Lifeline, and Tory Burch Tears It Up

Posted by Dale Buss on September 13, 2011 09:00 AM

In the News

Alibaba takes on Baidu for dominance in China.

Android rises to #2 smartphone platform in Europe.

Apple ponders disposition of its cash horde.

California Pizza Kitchen plans brand revival.

Cochlear recalls line of ear implants.

Deutsche Bank launches Autobahn App Market.

Ford unveils new three-cylinder EcoBoost engine at Frankfurt auto show.

GameStop to sell branded gaming tablet.Continue reading...

brand news

Brands to Watch: Myspace, Time Warner Cable, Google and more

Posted by Shirley Brady on April 7, 2011 07:00 PM

Brands to Watch

Time Warner Cable and Viacom take iPad streaming dispute to court.

China's Tencent among interested buyers for Myspace.

Google tests game-mechanics strategies with Recyclebank.

Google and US Justice Dept. also near deal on ITA acquisition.

Bing's iPad app aims to make browsing beautiful. 

Bronx Zoo picks name for celebrity cobra; fauxbra not impressed.

ESPN launches TV Everywhere iPhone and iPad App with US cable operators.Continue reading...

brand news

In the News: eBay, Fox, GE, Viacom

Posted by Dale Buss on November 1, 2010 09:00 AM

In the News

3M balances old and new, inside and outside as it diversifies.

AIG is ready to repay $37 billion in taxpayer bailout money.

AOL adds human touch to homepage.

Apple sues Motorola over smart-phone patents. 

Audi plans to add diesels to more vehicles.

BlackBerry services can continue in India.Continue reading...

Brand Chatter on Twitter

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2013 Product Placement Awards
Which brand is most bullish on Hollywood?
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
What makes a great brand?
BPBP
Branding Comeback Challenges
Denise Lee YohnLance Armstrong’s Brand
Denise Lee Yohn Weighs In
Digital Watch: WahlAT&T
Rethinking Possible With Transmedia Storytelling
paperGlobal Competitive [Ad]vantage
The latest from GeoEdge
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
Marketing to the New MajorityBranding 123
A primer by Barry Silverstein