branding together
Posted by Mark J. Miller on May 1, 2012 03:01 PM

Nike has taken over the NFL’s jerseys from Reebok and redesigned them entirely, but don’t go thinking it’s the only North American football league that’s going through this process this year.
The Canadian Football League is going to have its own “re-engineered jerseys” from Reebok before the CFL's June training camps kick off, according to Canada's National Post.
The eight teams of the CFL will each get new jerseys designed by Reebok as part of the league’s 100th anniversary celebration of the Grey Cup, the championship of the CFL.
“While we will mark this historic milestone in many ways, we have also worked with Reebok to re-engineer team jerseys for the way the game is played today — and to help our athletes succeed tomorrow,” commissioner Mark Cohon said in a statement.Continue reading...
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