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brand news

Brand News: Old Navy, Sony, Target and more

Posted by Shirley Brady on December 3, 2014 08:30 AM


Old Navy debuts Julia Louis Dreyfus as Amy Poehler's replacement in new holiday campaign.

Sony hack investigation points fingers at North Korea as company struggles to recover from attack.

Tiger Woods talks up comeback and signs deal with India's Hero MotoCorp as global brand partner.

Duracell taps Nick Jonas for holiday campaign as P&G prepares its move to Buffett's Berkshire Hathaway and reportedly shops Wella hair care brand.

Target releases Bullseye's Playground holiday app (featuring games to entertain kids in-store) in partnership with St. Jude Children's Research Hospital: Continue reading...

brand news

In the News: Michaels Stores, Pinterest, BMW and more

Posted by Dale Buss on March 27, 2012 09:01 AM

In the News

A123 Systems hit with recall of batteries for electric cars.

Apple plans to make greater investment in China as CEO Tim Cook meets with Chinese officials.

AT&T and Verizon threatened by freebie services fueled by Clearwire.

BMW tabs 1.3 million cars in massive recall.

Chipotle recycles old billboards for Earth Day.

Coca-Cola supports Michigan tourism campaign.

Corona evolves beach campaign.

Enterprise Products and Enbridge plan rival pipelines to Keystone XL.

Google warms to advertising its new services.Continue reading...

checking in

Morgans Hotel Group Can’t Stay Away from Vegas

Posted by Mark J. Miller on November 28, 2011 02:14 PM

Morgans Hotel Group pulled out of its minority stake in the Las Vegas Hard Rock Hotel & Casino back in March, but the company can’t seem to stay away from the gambling capital.

This time around, though, the company that owns 13 hotels, such as New York’s Hudson Hotel and the Delano in Miami's South Beach, is going into Vegas by buying a 90% stake in Vegas nightclub operator the Light Group for around $47 million, according to the Las Vegas Review-Journal.

Nightlife is a key component in Morgans' brand reputation.Continue reading...

brand news

In the News: Goldman Eyes BP Takeover

Posted by Shirley Brady on June 7, 2010 12:45 PM

Goldman Sachs, subpoenaed today by U.S. financial crisis panel, also reportedly preparing BP for the possibility of a takeover bid.

AT&T offers early upgrades ahead of new iPhone availability, raises eyebrows.

Chrysler recalls nearly 600,000 Jeep Wranglers and minivans.

Countrywide settles FTC charges for $108 million.

GM offers incentives on used vehicles.Continue reading...

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