traveling brands

Trump Plans to Turn Iconic D.C. Landmark into Luxury, Bulletproof Hotel

Posted by Mark J. Miller on September 11, 2013 01:39 PM

Despite dozens of properties across the US and internationally, Donald Trump has never quite been able to crack the Washington, D.C. market—until now. 

Trump, his daughter Ivanka, and sons Don Jr. and Eric flew into D.C. Tuesday (on a private jet, naturally) to announce a $200 million investment that will turn the city's iconic 114-year-old Old Post Office into a 270-room luxury hotel that will feature presidential suites with bulletproof windows and a nine-story atrium lobby, according to USA Today

"Cost is no object, 'cause if it were, I wouldn't do it," Trump said, according to The Huffington Post. Trump, of course, has had for of his businesses declare bankruptcy in recent years, but he sounds pretty confident about this venture.Continue reading...

celebrity designers

"The Donald" Threatens Lawsuit Against Leader of Macy's "Dump Trump" Campaign

Posted by Dale Buss on February 20, 2013 02:03 PM

Donald Trump is not about to get out-bullied. The real estate mogul and celebrity designer is threatening to sue the organizer of a petition that urges Macy's to "Dump Trump" and its varied line of merchandise under the Trump name.

Through a letter from his lawyer, Trump has threatened a $25 million suit against Angelo Carusone, who started the drive on urging Macy's to sever ties with the lightning-rod personality. Trump's attorney alleges that Carusone is "tortiously interfer[ing] with Mr. Trump's business and contractual relationships" and accuses Carusone of "mob-like bullying and coercion" and "intentionally disseminating misinformation."

Carusone's response was to release a letter from his own lawyer defending his First Amendment rights, as well to call Trump a "bully" and describe Trump's brand as "consequence-free bullying and chicanery" in a press release. He told brandchannel that "threatening to sue someone for $25 million who lives in a studio apartment" and "to silence them—I'd say it's fair to call that 'bullying.'"Continue reading...

brand news

In the News: Apple, Beam, Nook and more

Posted by Dale Buss on December 10, 2012 09:05 AM

In the News

Apple joins Google in $500M+ bid for Kodak patents; smacked by USPTO as 'Steve Jobs Patent' for iPhones and iPads deemed invalid and Siri secrets revealed.

Diageo seen as unlikely to bid for Beam following UK report that drinks giant talked to Suntory about joint bid.

Barnes & Noble cuts Nook price from $99 to $79.

Michael Bloomberg weighs making bid for The Financial Times, which includes the paper and a half-interest in The Economist

Caribou Coffee celebrates 20th anniversary.

Carlos Slim brings Telcel brand to U.S. for Mexico calls.

CVS Caremark reportedly aims to acquire drug-store chain in Brazil.

Chili's begins soft rollout of new menu items.

Darden Restaurants looks to retool value proposition for its Olive Garden and Red Lobster restaurants.Continue reading...

celebrity brandmatch

Celebrity Brand Match: Jay-Z, Mary J. Blige, David Beckham, Tina Fey & more

Posted by Shirley Brady on April 2, 2012 11:55 AM

Rocawear's first ever TV commercial features founder Jay-Z, above. In other celebrity brandcasting today, Burger King's new commercials feature Mary J. Blige, David Beckham, Jay Leno, and Salma Hayek promoting BK's 10 new menu items, its biggest menu expansion since 1954, which debuts today.Continue reading...

celebrity brandcasting

No Trump in Iowa or NH, But He's Still Stealing Headlines

Posted by Barry Silverstein on January 11, 2012 03:43 PM

When it comes to personal branding, it's hard to trump Donald Trump. The self-proclaimed $3 billion brand name may have been conspicuously absent from the Iowa caucuses and the New Hampshire primary, but don't count Donald Trump out just yet.

Flexing his publicity-prone muscles, Donald Trump gave the media and blogosphere a New Year's gift by proclaiming that he wouldn't rule out a run for president as an independent should the Republicans choose the "wrong candidate." In fact, a report surfaced that a group of Trump supporters had filed paperwork in Texas to allow him to run as a third-party candidate for the "Make America Great Again Party." 

Whether it's true or not, Trump continues to keep the political fire burning — and awareness of his name high.Continue reading...

brand news

In the News: Go Daddy, AT&T, A&W & more

Posted by Dale Buss on December 23, 2011 08:55 AM

In the News

Gap, J.Crew and other retailers slash prices, as stores try to thwart price apps, and tweak websites to spur sales.

A&W is sold by Yum! Brands to A Great American Brand.

Absolut celebrates 30 years of gay ads.

Adidas pursues church for trademark infringement; church asks Derrick Rose to intercede.

Akamai purchases cloud rival.

Apple isn't expected to produce a smaller iPad, although fuel-cell MacBooks are rumored. Apple's online sales also exceed results.

AT&T's $1.93 billion deal for Qualcomm's airwaves approved.

Bebe expands with wedding collection.

Best Buy criticized for not fulfilling some holiday online orders.

BT's long-running family campaign in the UK ends its run.

Burberry, Forever 21 and Zara score on Facebook.Continue reading...

brand news

In the News: BP Goes on the Offensive

Posted by Shirley Brady on June 4, 2010 08:00 AM

BP's new commercial featuring CEO Tony Hayward hit YouTube and US TV yesterday. The damage control isn't just aimed at BP's brand, but the "gaffe-prone" Hayward and images such as AP's latest. After addressing BP on CNN last night, a "furious" President Obama is heading to the disaster site again today. And crowdsourcing solutions to the spill is officially a cottage industry.

McDonald's recalls 12 million cadmium-tainted Shrek Forever After glasses.

NYC mayor Mike Bloomberg appeals directly to LeBron James to join the Knicks.Continue reading...

brand news

Headline Roundup: You're Branded

Posted by Stephanie Startz on October 14, 2009 07:39 AM

Royal Bank of Scotland may be forced to sell 300 branches. [Times of London]

Ford recalls 14.3 million vehicles over faulty switches. [WaPo]

Pepsi, Anheuser-Busch form purchasing association for goods and services. [NY Times]

PepsiCo's Amp Energy drink draws anger over "pick-up artist" iPhone app. [WSJ]

Soda tax to fund health care and fight obesity could shake up beverage industry. [NPR]

P&G to focus on value-based items, emerging markets to ensure growth. [NY Times]

Kellogg's will laser-brand individual flakes Corn Flakes. [Telegraph]

(More headlines: Ivanka Trump, Michelin in Japan.)Continue reading...

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