Posted by Shirley Brady on October 5, 2014 12:45 PM
Domino's pitches Dom voice-ordering app in US TV spot during NBC's Sunday Night Football, as Toyota breaks first multicultural marketing spot.
Apple will reportedly reveal new iPad on Oct. 16, while Irish HQ becomes European tax battleground.
HP will announce Monday it's breaking into two companies.
Tesla reportedly readies driverless model with Tesla D, and provides wireless to S-model owners in France with Orange.
Yahoo eyes $10 billion Snapchat stake, and reaches out to agencies for brand campaign help.Continue reading...
Posted by Dale Buss on July 10, 2014 09:33 AM
American Apparel gets $25 million lifeline from hedge fund as Bloomberg Businessweek details Dov Charney’s “sleazy” campaign to control company.
Harley-Davidson recalls 66,000 motorcycles.
Donald Sterling vows never to sell Los Angeles Clippers.
Kia adds “sonic branding” with startup jingle.
Samsung faces new child labor allegations.
MORE BRAND NEWS
adidas claims World Cup victory over Nike and introduces FuelBand rival smart band.
Aereo signals it sees path to survival.
Amazon offers to give Hachette e-book money directly to authors.
Apple patents a way to make all-glass devices and wins EU trademark for store designs.
Bob Evans risks shareholder unrest after weak quarter.
Boeing sees no end to jetliner boom.
Bud Light supports Lime ‘Ritas.Continue reading...
Posted by Shirley Brady on July 2, 2014 09:14 AM
Amazon defends stance against publishers.
Burger King unveils Gay Pride-themed "Proud Whopper" in limited test.
Google buys online music service Songza for reported $39 million.
Hobby Lobby ruling sparks mixed reactions by US business-owners.
T-Mobile accused by FTC of adding bogus charges to bills.
MORE BRAND NEWS
American Apparel founder Dov Charney fights to regain control of brand.
BMW plans billion-dollar factory in Mexico.
Budweiser owner AB InBev strengthens trademark position by buying Czech Budweiser brewer.
Consumer Reports survey slams KFC, Taco Bell and McDonald's.Continue reading...
Posted by Dale Buss on May 21, 2014 04:03 PM
While the City of Detroit deals with its bankruptcy and State of Michigan taxpayers fund its bootstrap efforts, outside partners continue to rally around the troubled Motor City brand in the belief that all it has now is a lot of upside.
The latest is JPMorgan Chase, which announced today that it is committing $100 million over five years to economic-development projects in Detroit. CEO Jamie Dimon himself was in the city to announce the investment and Chase’s new “community partnership” with Detroit.
While altruism was in the air, clearly Chase also wants to continue to make good on the fact that it’s the No. 1 banking brand in Michigan in terms of deposit market share, with 19 percent compared with second-place Comerica Bank’s 15 percent. Chase picked up that big chunk of the state’s market mostly in 2004 when it merged with Bank One, which had merged with National Bank of Detroit in 1995.
Michigan Gov. Rick Snyder, Detroit Mayor Michael Duggan and other local dignitaries attended Dimon’s announcement, which included pledges totaling $50 million in a couple of Detroit-based development non-profits and $25 million more on programs for workforce training and entrepreneurial investments.Continue reading...
Posted by Shirley Brady on May 21, 2014 09:02 AM
TOP 5 STORIES
Burberry posts record results as Christopher Bailey settles in as CEO with Japanese expansion, digital efficiency and e-commerce tests on Amazon and China's Tmall.
eBay reports cyberattack and asks users to change passwords.
GM, still reeling from PR crisis, recalls another 2.4 million cars and restructures legal team.
JPMorgan Chase invests $100M in Detroit, denies it's a PR campaign.
Target quarterly earnings: less dismal than anticipated, though profits slide.
MORE BRAND NEWS:
adidas reveals collection with Rita Ora.
Campbell's Soup lowers 2014 outlook.Continue reading...
Posted by Dale Buss on February 25, 2014 09:23 AM
LinkedIn launches China site despite risk of censorship.
Taco Bell rolls out breakfast nationwide.
Facebook drops unpopular email service.
Avaya hopes payoff from Olympics is just beginning.
Bitcoin plunges as major exchange goes dark.
BlackBerry launches sub-$200 phone aimed at Asia that is manufactured by Foxconn.
Conde Nast's Self magazine launches frozen foods line.
Einstein Noah sees CEO resign.
Ford readies smaller Focus engine in fuel-efficiency drive.
JCPenney plans to break new marketing campaign during Oscars.
JPMorgan Chase cuts thousands more jobs.
Jack Daniel's enlists Frank Sinatra.Continue reading...
Posted by Dale Buss on January 20, 2014 09:35 AM
A-B InBev pays $5.8 billion for Korea's largest brewer.
Volkswagen goes on offensive to bolster US product lineup.
General Mills files patent to cut salt and fat in dough.
Chevrolet endangers effectiveness of Manchester United deal by pulling back from Europe.
Dropbox value hits $10 billion.
EPrize rebrands itself as HelloWorld.
GM runs risks in how much new CEO Barra is symbolic.
GMC undergoes an overhaul.
Geely dismisses any concerns about Volvo management.
Hongqi's revival efforts are dashed by low sales in China.
IBM revives efforts to sell low-end server unit, likely to Lenovo.Continue reading...
brands under fire
Posted by Mark J. Miller on January 13, 2014 07:45 PM
One would imagine you'd have to be pretty despicable to land on a "Most Hated" list, or just make some serious PR gaffes. The brands on 24/7 Wall Street's 10 Most Hated Companies in America list did a little bit of both, and this year's winner—McDonald's—may surprise some, but not all.
In a year that has seen the Golden Arches be the face of the low-wage fight, falling fast-food sales and poor customer service, it isn't really shocking to see one of America's—and the world's—most prolific brands at the top of the list.
Joining McDonald's in this unfortunate collection is unsurprisingly Abercrombie & Fitch, Electronic Arts, Sears Holdings, DISH Network, Walmart, JPMorgan Chase, Lululemon, BlackBerry, and JCPenney.
Three of the metrics used to make up the list include customer service, stock performance, and employee satisfaction. The latter is part of what did BlackBerry in, as the company has had to dump a third of its workforce as it continues to bleed insane amounts of cash.Continue reading...