Posted by Mark J. Miller on March 1, 2013 05:02 PM
Get Your Sam in a Can
The Boston Beer Company has announced that starting this summer, Sam Adams beers will be available in cans. The move allows Sam fans to take their favorite craft brew to locations where glass bottles are prohibited, such as the beach, concert venues and sporting events. The transfer to cans will also save the brewing company a ton of money in shipping, as cans weigh less and are more compact than glass bottles.
Scientists Checking Out Watered-Down Bud Claim
Consumers have filed several class-action suits this week against the world’s largest brewer, AB InBev, claiming that the company had knowingly watered down some of its products and lowered the stated alcohol content of those products. NPR took a team of scientists to the task of figuring out if the claim was true, according to The Consumerist. In the final analysis, the scientists found that the stated alcohol content on the cans came pretty dang close (and often spot-on) to what was actually in the can. The plaintiffs’ lawyer, of course, “dismissed the results and said as soon as he has AB InBev’s internal testing results, the case will be good to go.”
AC/DC Releases Rock 'n Roll Brew
Legendary rock band AC/DC has launched its own beer, now on shelves in Germany. The brew—AC/DC Premium Lager Beer—has a 5 percent alcohol content. The canned beverage, with the tagline "German Beer, Australian Hard Rock" will soon be available in Romania, Russia and Brazil. The launch follows the release of the band's own wine label last year.
Posted by Dale Buss on February 28, 2013 09:07 AM
Carnival Cruise Lines sees brand perceptions drop to all-time low.
J.C. Penney losses snowball as boost in ad spending can't reverse sales declline.
Facebook inks deal to show ads based on shopping habits.
AC/DC rocks their own signature brand of beer.
American Express pushes e-commerce to TV commerce.
Apple preaches patience.
Boeing apologizes for Dreamliner fiasco.
Caesars looks to web gambling for financial help.
Flowers Foods set to buy Wonder, other Hostess brands for $390 million.Continue reading...
Posted by Dale Buss on May 4, 2012 09:03 AM
AOL shrinks Arianna Huffington's role.
Audi documentary on LeMans to debut on Speed TV.
Barnes & Noble positions new Nook feature as marriage-saver.
Best Buy digital head takes over departed CMO's role.
Chicken of the Sea introduces no-drain tuna.
Demi Moore rebrands her Twitter account from @mrskutcher to @justdemi.
Einstein Bros. parent to explore merger or sale possibilities.
Facebook values itself at up to $96 billion in IPO as roadshow frenzy begins.Continue reading...