brands under fire

Lowe's All-American Muslim Ban Leads 2011 PR Blunders

Posted by Shirley Brady on January 2, 2012 05:01 PM

Lowe's controversial decision to pull its advertising from TLC's All-American Muslim reality series — already spoofed by Funny or Die — has been named one of the top PR disasters of 2011 by Business News Daily. Read more here.

brands under fire

Lowe’s Hammered for Pulling Ads From TLC's "All-American Muslim"

Posted by Mark J. Miller on December 12, 2011 01:01 PM

America's Lowe's Home Improvement chain has found itself in a tricky spot after pulling its ads from a new reality show on Discovery's TLC cable network, All American Muslim. The action was preceded by pressure from the conservative Florida Family Association, the Associated Press reports.

The FFA claims that the month-old show (it premiered Nov. 13) about five Muslim-American families outside Detroit is "propaganda that riskily hides the Islamic agenda's clear and present danger to American liberties and traditional values," the AP notes.

However, the pulling of the ads has put a spotlight on Lowe’s that the company surely did not want.

California state senator Ted Lieu called the company’s choice "un-American" and "naked religious bigotry," and is asking consumers to boycott the chain. He also is considering taking legislative action against the store “if Lowe's doesn't apologize to Muslims and reinstate its ads.”Continue reading...

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