Learn more about Sustainable Brands 2015 San Diego

design watch

Would You Let Your Logo Have 40,000 Permutations?

Posted by Shirley Brady on March 10, 2011 11:15 AM

MIT's famed Media Lab would, tapping a couple of alumni designers to reimagine its visual design and logo to celebrate its 25th anniverary. Check out the explanatory video above, and read more on Fast Company's Co.Design.

the new digerati

Missing: One Small Tech Part to Help Kids

Posted by Sheila Shayon on May 28, 2010 03:15 PM

Nicholas Negroponte is making good on his One Laptop Per Child Project promise.

When the idea was pitched at the 2005 World Economic Summit in Davos, Switzerland, Negroponte says his proposal for a $100 laptop aimed at children in developing nations was shot down: “it was as if the tech world's supermoguls were glowering down on him in judgment. Over the course of the year, Craig Barrett, Michael Dell, Bill Gates and Steve Jobs weighed in, privately declining support and in some cases publicly disparaging the idea.”

Fast forward to this week, when Negroponte announced that the sub-$100 laptop will launch two years ahead of schedule and cost even less ($75) than envisioned, but still needs some key features in order to achieve its goals of narrowing the digital divide.Continue reading...

elsewhere on brandchannel

1 2 3 4 5 6 7 8 9
brandcameo2014 Product Placement Awards
Apple loses its crown to a new #1
Coca-ColaIt's the Journey That Matters:
Coca-Cola Opens Up With Story-Based Web Refresh
debateJoin the Debate
Is product placement a waste of money?
Arthur Chinski and Joshua Mizrahi
Model Behavior? Brands Beware
U.S. Legal Changes Impact Use of Brand Ambassadors
paperCorporate Citizenship in Canada
Fresh thinking from Interbrand
Sheryl Connelly
Sheryl Connelly

Meet Ford's Resident Futurist
Highlighting the Present—and Future—of Branding in Latin America and Iberia