Posted by Mark J. Miller on March 27, 2013 04:27 PM
After months of speculation from Miami Dolphins fans (and an extensive fan-drawn new-look uniform contest from ESPN), the new logo for one of the NFL’s worst teams for the last decade has been inadvertently unveiled and—shocker—it doesn’t have the dolphin wearing a football helmet. The logo was leaked last week on NFL.com and was confirmed Wednesday by Dolphins CEO Mike Dee.
Speaking at a stadium renovation conference, Dee confirmed that the logo was leaked by someone at Nike, however he said "the logo is only one part of the announcement. It’s a complete re-branding of the team," the Sun Sentinel reports. Dee noted that the uniform design will be reflective of the team's origical aqua and orange color scheme.Continue reading...
Posted by Alicia Ciccone on March 27, 2013 09:38 AM
Walmart will test in-store lockers for online deliveries a la Amazon.
CBS aquires 50 percent of TV Guide Network for $100 million.
Southwest Airlines becomes the official airline of golf.
California shoe company sues Under Armour for trademark infringement.
Facebook and TiVo continue to battle over thumbs-up symbol.
After weeks of rumors and potential leaks, the Miami Dolphins will unveil their new logo on April 25.
Doritos officially launches new global campaign and redesigned packaging.
Human Rights Campaign's red equal sign logo for gay marriage goes viral on social media.Continue reading...
Posted by Dale Buss on January 9, 2013 09:03 AM
Apple reportedly working on a lower-end iPhone.
H&M reveals launch plans for & Other Stories store brand.
Lance Armstrong to discuss doping in exclusive live-streamed Oprah Winfrey interview as new allegations arise.
Amazon CEO Jeff Bezos doesn't care about profit margins.
American Airlines upgrades international travel.
Asus looks to share in Google Nexus glory.
Audi A7 self-driving autopilot car goes for a spin at CES.
Beauty brands including Philosophy try oxygenating products.
Best Buy's former CMO lands at LivingSocial.
Boeing sees formal probe of Dreamliner.Continue reading...
Posted by Mark J. Miller on January 2, 2013 04:44 PM
The Miami Dolphins finished out the NFL season with a disappointing 7-9 record, but that hasn’t stopped fans of the team from getting very excited about one aspect of the team: its logo.
The rumor mill is buzzing that the Dolphins are busy redesigning the logo that has been around in one form or another since the team joined the NFL in 1966. Since then, the team has donned helmets that feature a dolphin wearing a helmet with an M on the side jumping in front of a fiery sun.
It isn’t clear what is coming next but Dolphins CEO Mike Dee is happy to have his team getting some attention. On Dec. 24, he tweeted, “I hear all the logo buzz out there...I'll provide an update soon! Happy holidays to all. Be safe!” But Dee’s definition of “soon” probably doesn’t equate to a lot of the team’s fans. Two days later, he tweeted, “Lots of buzz re logos. Love the passion! We continue to explore a # of design alternatives...final decision by Draft. Happy holidays!” NFL execs won’t be walking the stage at Radio City Music Hall and naming their draft choices till April 25.
So hurry up and wait, Dolphin fans. Until then, snap up whatever old Dolphin merchandise you can and speculate all you want.Continue reading...
Posted by Abe Sauer on October 16, 2009 04:08 PM
Those watching ESPN's Monday Night Football this week may have wondered what was going on when, just before the game, a truck commercial came on... in Spanish. There were no subtitles. President Obama then addressed viewers to honor contributions of Hispanic football players. That it's Hispanic Heritage Month isn’t the whole story.
One of the teams playing, the Miami Dolphins, is positioning itself to better appeal to Hispanic Americans. Before the game, Marc Anthony (Marco Antonio Muñiz), a singing superstar of Puerto Rican heritage, sang the Star Spangled Banner. During the game, cameras caught Anthony's wife, Jenifer Lopez, cheering. The two have become minority owners of the team. Later in the game, Gloria Estefan, the godmother of US-based Latin pop music, was featured signing autographs on the sidelines.
A 2009 Harris Interactive poll found 51% of US Hispanics said they follow pro football, and NFL teams in states with large Latino populations are vying for their fanship.Continue reading...