When you manufacture electric razors, you spend a lot of time thinking about the shape of people’s faces and noticing how much the simple construction and care of a face communicates about somebody.

Procter & Gamble’s Braun brand took that notion and created the “Wear your face” campaign, which is now turning into a book that will benefit UNICEF. The book, Wear Your Face: Portraits of Men of Varying Ages, Origin, and Character, was the idea of BBDO Proximity Duesseldorf creative director Olaf Reys, who worked on the Braun campaign for P&G.

Reys teamed up with some of the world’s best-known photographers to capture some of the world’s best-known faces, including George Clooney, Robert de Niro, Mickey Rourke, and Mick Jagger.

“Today the male public image is multifaceted and malleable, presenting a kaleidoscope of diversity and sophistication,” Reys said in a press release. “The work I amassed is a visual documentation of how far society has moved towards a more tolerant interpretation of masculinity – and femininity.”Continue reading...

Those brands seeking longevity and vitality — and who ain’t? — might want to take a life lesson or three from 66-year-old guitar slinger and lifelong Rolling Stone Keith Richards, whose no-holds-barred memoir hits bookstores and online retail today. 

After all, he’s survived legal troubles that would have derailed those of lesser mettle; substance abuse so legendary you have to wonder how he’s even alive, let alone lucid; decades of ups and downs in the most fickle business on earth, pop music; and even a fall from a coconut tree and ensuing emergency brain surgery. 

With an estimated personal net worth of over $220 million and a 50 percent stake in one of the most lucrative songwriting catalogues in history, Richards is the quintessential bad boy who made good.

Richards’s highly anticipated autobiography, Life, was already the number one bestseller at Amazon.com’s U.S. site and number four at Amazon U.K. before today's release — all on the strength of pre-orders, and some well-leaked bits about Richards’s contentious relationship with Mick Jagger.Continue reading...