Posted by Dale Buss on December 4, 2013 09:18 AM
Snapchat hires away Emily White, Instagram's ad exec, to be company COO.
Mercedes-Benz CLA comes through and cements US sales lead over BMW.
Newsweek plans return to print.
Applebee's rolls out tablets nationwide.
Benetton rises above Levi's to become India's top international fashion brand.
BJ's Wholesale Club owners express interest in buying Hess gas stations.
Boeing tantalizes states with 777x production.
China issues 4G mobile licenses to country's three main telecom companies.
Drake announces partnership with Nike's Jordan brand.
Greenpeace makes Christmas a downer with Santa reporting from melting Arctic.
JCPenney finally reports comp-sales increase.Continue reading...
Posted by Dale Buss on November 5, 2013 09:14 AM
Apple opens Arizona plant with 2,000 workers.
Frito-Lay tests chocolate-covered potato chips.
Johnson & Johnson pays $2 billion fine for false marketing of drugs.
AOL boosts ad sales but sees profits hurt by local news services.
Allen Edmonds sells to private-equity firm.
BlackBerry abandons sale process.
Christie's starts out new auction season badly.
Coca-Cola predicts personalized beverages using genomics.
DirecTV profit rises on more subscribers.
Dodge expands Ron Burgundy campaign to entire brand lineup.Continue reading...
Posted by Dale Buss on November 4, 2013 09:02 AM
BlackBerry sale to Fairfax falls apart as $1 billion in funding is secured, CEO Thorsten Heins steps down and shares plunge.
Kellogg plans to trim 7% of workforce by 2017 as part of global restructuring.
American Airlines and US Airways merger cleared in US, but only with broad divestitures.
AB InBev sees strong growth for Budweiser in Russia.
Alcatel-Lucent seeks to raise $2 billion for turnaround plan.
Apple's gold iPhone 5s continues flying off shelves, while Apple CEO Tim Cook backs LGBT anti-discrimination bill.
Billabong sells Canadian retail chain West 49.
Chevron pumps up spending to boost production.
Dr Pepper finds formula to Facebook success.Continue reading...
Posted by Dale Buss on October 14, 2013 09:27 AM
Nespresso sees coffee pod patent revoked by European regulators.
Procter & Gamble goes high-brow in fashion collaboration.
Ford teams with University of Michigan for new battery lab.
Alibaba plans to blow out infrastructure spending on Chinese "e-conomy."
Alitalia set for vote that may bring Italian government back in as an owner.
California Pizza Kitchen rolls out gluten-free pizza effort.
Daytona International Speedway fires up campaign.
Foursquare opens ads to all businesses.
GM opens new stamping plant in Texas.
Google+ users may see themselves crop up in new ad campaign.
HTC eyes China for survival.
Huawei innovates with rotating CEO system.Continue reading...
Posted by Dale Buss on August 5, 2013 09:25 AM
Facebook hires first CMO from Google.
Apple, Samsung and tech world are thrown by Obama administration intervention into trade ruling.
General Mills creates character to pitch Toaster Strudel as cold-cereal sales lag.
AB InBev defends Budweiser Black Crown performance.
AMC is at a crossroads.
Bass updates penny loafer for the next generation.
Cadillac hits pricing ceiling with ATS.
Citigroup expands "Thank You" loyalty events.
Cox Communications introduces Netflix-like personalized TV experience.
Denny's looks beyond breakfast with new marketing strategy.
Ford taps Mustang history in videos.Continue reading...
social media watch
Posted by Sheila Shayon on June 24, 2013 12:48 PM
Nik Wallenda and social media are a match made in heaven—and Discovery Channel was happy to be the beneficiary of Sunday night's record-breaking relationship. Wallenda’s 1,400 foot “Skywire” walk—strung 1,500 feet over a section of the Grand Canyon without a safety harness—was broadcast live in the US and 223 countries and generated quite a buzz on social media.
While it may not have reached the heights achieved by Red Bull's 2012 "skyjump" stunt featuring Austrian skydiver Felix Baumgartner, the conclusion of Wallenda's successful trip across the wire, reporters touted the stats for the stunt: 40,000 tweets per minute; 700,000 tweets in total; 1.5 million streams on Discovery.com; and an estimated 13 million TV viewers watching the event on Discovery Channel.
“This was certainly history in the making,” stated Eileen O’Neill, Group President Discovery and TLC Networks.Continue reading...
Posted by Dale Buss on June 17, 2013 09:17 AM
Coca-Cola introduces itself to Myanmar.
DreamWorks and Netflix reach deal for new TV programs.
Smithfield Foods is urged by major shareholder to carve itself up rather than sell to Chinese firm.
Airbus tracks to double profit margin.
Al Jazeera will demonstrate deep pockets in US debut.
Apple will become big—but not dominant—player in automotive "center stack."
Chrysler launches nationwide ad blitz for SRT performance brand.
Facebook to unveil video support for Instagram, reports say.
Ford buckles on adding knobs for infotainment controls.
GM expands SUV recall for fire risk as it poises to jump out of "lease hole."
Hooters debuts late-night menu.Continue reading...
Posted by Dale Buss on May 31, 2013 09:22 AM
Tumblr brings sponsored posts to users' feeds.
P&G lines up race for Lafley's successor.
Camel cigarette brand under fire for targeting kids.
Caterpillar reaches tentative deal with union in Milwaukee.
Conde Nast opens up Vogue cafe in Dubai.
DC Entertainment unveils new 75th anniversary Superman logo.
Dell proceeds with its buyout effort.
Fiat awaits court's verdict on share price before proceeding with Chrysler merger.
Jaguar speeds to early success with F-Type launch.Continue reading...