brand extensions
Posted by Shirley Brady on March 7, 2011 01:00 PM
Love the black cod with miso (as Robert De Niro does) and other award-winning dishes at Nobu Matsuhisa's Nobu restaurants? Then you'll welcome the first Nobu-branded hotel. Caesars Palace is helping bring the Japanese chef's brand, built on his global network of 23 restaurants, to Las Vegas.
The partners today announced they are developing the world's first Nobu Hotel, "an innovative concept that will integrate an exclusive hotel tower with the first Nobu restaurant and lounge on the Las Vegas Strip."