Posted by Dale Buss on June 14, 2012 09:01 AM
LVMH acquires storied French luxury brand Arnys.
Nokia to cut 10,000 jobs, sells Vertu luxury brand.
GM plans to close Opel factory in Germany.
Amazon and Google rush to wrap up new gTLD domain-name suffixes with ICANN.
Applebees sees franchisee's new marketing campaign diverge controversially from corporate brand.
Aung San Suu Kyi warns investors off Myanmar's state oil and gas firm on historic visit to Europe.
Coca-Cola renews sponsorship of BET's 106 & Park.
Facebook launches real-time bidding for "Marketplace" ads.
GE promotes new refrigerator in online-only video.Continue reading...
brands under fire
Posted by Mark J. Miller on July 25, 2011 03:30 PM
You might soon find it hard to get a Budweiser in central Ohio these days. The state’s largest distributor of the brew is having a negotiating stalemate with the Teamsters, which represents more than 100 factory workers and drivers, according to Dayton Business Journal.
Local Union 957 has threatened to strike, the paper notes. Before that happens, though, the Teamsters have added public embarrassment to their tactics: “The union announced it filed a complaint Friday (July 23rd) with the Ohio Environmental Protection Agency alleging that Heidelberg dumped contaminated water into a storm water drain on the company’s property,” the paper notes.
The Teamsters' tagline for their campaign: "Tell Budweiser destroying Ohio jobs is tasteless."Continue reading...