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brand challenges

WikiLeaks Springs a Leak

Posted by Abe Sauer on December 16, 2010 03:15 PM

To many WikiLeaks supporters, the organization's greatest threat is clear: the hostile governments and nefarious corporate entities dead set on keeping secrets secret. But there is another threat to WikiLeaks and it's much more mundane: an increasing lack of brand focus.Continue reading...

brand news

Brands to Watch: ESPN, Microsoft, World of Warcraft and more

Posted by Caroline Smith on December 13, 2010 05:00 PM

Brands to Watch

BP oil spill fund offers fast-track payments.

eBay and BBH part company after marketing changes.

ESPN buys PVI intellectual property from Cablevision.

Gawker Media resumes publishing, serves as object lesson in password security.

Google launches site for teaching tech to parents; Google Mobile searches grew 130% in Q3.

Lions Gate loses Carl Icahn as a bidder.

Microsoft joins Expedia, Kayak to block Google acquisition; fends off Twitter rumors.Continue reading...

brand news

In the News: Boeing, Orange, Domino's and more

Posted by Dale Buss on December 10, 2010 09:00 AM

In the News

Apple's iPhone threatens domestic brands Samsung and LG in South Korea.

Atkins Nutritional Holdings is sold (yet again), this time to a private-equity firm.

Boeing faces increased federal scrutiny of its 757 airliners.

Borders loss widens as sales drop.

Dean Foods pays $30 million to settle Vermont antitrust suit.

Domino’s looks overseas to drive growth in 2011.Continue reading...

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