Posted by Dale Buss on November 22, 2013 09:14 AM
IKEA under investigation in France for snooping on workers.
Walgreens opens nation's first energy-net-zero retail store.
Microsoft heats up gaming-console wars with debut of Xbox One.
Air New Zealand launches "Middle Earth" campaign tied to release of The Hobbit movie.
Acer brings back founder without pay to help struggling PC maker.
Amazon amps up for winning holiday as executive predicts quantum leap in online alcohol sales.
Apple wins a patent retrial against Samsung.
Bauer Media launches digital brand aimed at wealthy young women.
Beam and Cinnabon to introduce co-branded vodka.
Caterpillar is probed for possibly dumping parts in the ocean.Continue reading...
Posted by Dale Buss on November 18, 2013 09:14 AM
Forbes explores sale of 96-year-old magazine.
GM recalls Chevrolet Malibu for two defects as it plans to end brand confusion between Chevy and Opel in Europe and expects to get a leg up with 4G push.
Sony sells more than 1 million PS4s in first 24 hours.
Lily Allen's fashion brand goes into liquidation.
Apple reportedly acquires PrimeSense for $345 million.
BMW pioneers use of carbon fiber in i3.
Bacardi focuses on its brand resilience in new campaign.
Bloomberg makes newsroom cuts.
Boeing gets $95 billion in orders for new jet from Middle Eastern airllines.
China Airlines of Taiwan joins low-cost aviation market.
Cracker Barrel is too confusing to appear in supermarket for now, judge rules.
Daimler sets to take stake in Beijing Auto.Continue reading...
Posted by Sheila Shayon on November 14, 2013 01:53 PM
Spotify has tuned in to the social television conversation, joining Facebook and Twitter, with a new partnership with Bravo. Tapping its unique currency of music, the streaming service will develop playlists for the network's The Real Housewives of Atlanta, The Real Housewives of Beverly Hills, Vanderpump Rules and Thicker Than Water.
The Swedish service will pitch curated playlists to passionate fans through Bravo's Spotify page which will be embedded in each TV show's webpage on BravoTV.com. The playlists will be updated weekly as episodic themes develop.
"Incorporating music allows us another creative dimension for engaging fans with our content beyond the screen and feeds our passionate fans the extra content they crave around their favorite Bravo shows," said Ellen Stone, evp marketing for Bravo and Oxygen Media, in a press release.Continue reading...
The Big Game
Posted by Mark J. Miller on November 6, 2013 12:52 PM
Super Bowl marketing is usually larger than life, and there will be no exception for this year's big game taking place at MetLife Stadium in New Jersey. And while brands have some big plans for their ad lineup, no one's will be quite as big as A-B InBev's.
The world's largest brewer is teaming up with Norwegian Cruise Lines to play host to some 4,000 guests aboard the brand new Norwegian Getaway—which will be turned into a Bud Light-themed hotel from the Thursday before the game through Monday while it docks in New York, USA Today reports.
The passengers will experience a five-day party complete with Bud Light-branded everything, from pillows and hand towels to shampoo bottles, as their accomodations stretch across the cruise ship and onto the adjacent Intrepid Air and Space Museum. The ship, museum and pier will host concerts, business meetings and other events over the course of the 5-day dock.Continue reading...
Posted by Dale Buss on November 1, 2013 09:29 AM
Kraft and McDonald's team to sell McCafe packaged coffee.
FAA lifts most rules against use of electronic devices on flights.
AT&T explores acquiring Vodafone, reports say, but European outcry over NSA involvement hurts brand.
Air France seeks deep overhaul of Alitalia.
Amazon produces two original drama pilots.
Apple launches iPad Air.
Bonobos expands with new women's brand.
Buffalo Wild Wings' new pricing and service model builds confidence.
Century 21 handles "haunted houses" in campaign.Continue reading...
video killed the _____ star
Posted by Mark J. Miller on October 24, 2013 01:43 PM
MTV launched in 1981 with The Buggles’ “Video Killed the Radio Star.” Now, ironically, 32 years later, video giant YouTube may be getting into the radio business.
According to a report from Billboard, the Google-owned site is working on an on-demand music service with both free and paid tiers that could join the increasingly crowded music streaming—which already includes services like Spotify, Pandora, iTunes Radio, Rdio and Twitter #Music—as soon as December.
The free version is said to offer “unlimited, on-demand access to a whole host of tracks on any device,” and the paid service will likely be ad-free and allow subscribers to store music on mobile devices. The Chicago Tribune notes that the video site is already the "most popular on-demand music offering in the world” and “has surpassed radio as the leading way teens and young adults listen to songs.”Continue reading...
Posted by Mark J. Miller on September 18, 2013 05:43 PM
Music publishers have been trying to stop Pandora Media from playing their tunes on the largest US internet radio service, but a US District Judge in Manhattan has put an end to the licensing argument, allowing Pandora to play songs “unambiguously” until 2015, Reuters reports.
While the ruling music streaming service can breathe a sigh of relief for now, another opponent just entered the game: iTunes Radio, which became available today with the release of Apple's new operating system, iOS 7. While Pandora streamed 1.3 billion hours of music to 72.1 million people last month, analysts and investors are betting big that iTunes Radio will be a hit—and pose a serious threat to Pandora's streaming success. For one thing, Apple's iTunes store "already boasts 575 million iTunes accounts linked to credit cards," while Pandora "has only 3 million paying subscribers," Motley Fool notes.Continue reading...
Posted by Dale Buss on September 18, 2013 09:21 AM
Starbucks is making China its No. 2 market and declares guns as unwelcome but doesn’t ban them.
YouTube says you'll be able to watch videos offline soon.
Unilever and Nestle rank as biggest improvers in Oxfam sustainability report.
AT&T and America Movil move to expand in Latin America together.
Adobe is boosted by cloud sales.
Apple sees brands bet big that it will be able to scale iTunes Radio rapidly as it releases iOS 7 today.
Audi plans to revive auto production in Brazil.
BMW begins i3 production.
Cracker Barrel sees activist investor Biglari press for a special dividend.
Fiat presses forward with efforts to acquire Chrysler stake from UAW and plans to produce more Fiat-brand models.Continue reading...