Posted by Sara Zucker on January 5, 2010 11:41 AM
This week's Consumer Electronics Show in Las Vegas will highlight the latest contender in the battle for e-reader market share: Hearst Corporation's new Skiff Reader.
"The Skiff Reader's big screen will showcase print media in compelling new ways," said Gilbert Fuchsberg, president of Skiff, LLC. "This is consistent with Skiff's focus on delivering enhanced reading experiences that engage consumers, publishers and advertisers."
The Skiff Reader, however, is joining a very competitive and crowded category, as brands of all denominations seek a foothold in what many believe will be the next great evolutionary step in the relationship between people and information.Continue reading...