American Airlines sees shares plunge on concerns over its cost structure and future.

Apple continues to stoke anticipation over today's iPhone announcement, as SEC presses on Nokia litigation.

Bloomingdale's goes nostalgic by extending Popeye and Beetle Bailey lines.

Chobani launches integrated campaign for Champions line for kids.

Citigroup faces struggle to sell assets.

Coors Light expands Jean Claude Van Damme campaign.

Cosi and activist investor scrap over company's future.Continue reading...

Twitter celebrated turning five today with a segment on ABC's Good Morning America and a video, above, that highlights the reasons why a cross-section of users (including Richard Branson, Snoop Dogg, Hillary Clinton, Martha Stewart, Serena Williams) are fans of the micromessaging social service.

Stars and brands are aligning to promote World AIDS Day. In addition to Lady Gaga and other celebrities' "digital death" social media log-off (above) spearheaded by Alicia Keys, Annie Lennox was named London's "HIV Ambassador" and released a PSA for World AIDS Day.  

Bono kicked off the (RED) campaign to virtually and physically "turn the world red" today (the message: an HIV-free generation of babies by 2015) with a kick-off event in Sydney, and a reminder that brands including Nike, Starbucks, Gap, American Express and Armani create and sell products exclusively for (RED) year-round.Continue reading...

Rent the Runway is hoping to make high-end fashions as accessible, and almost as easy, as ordering your groceries through Peapod. Founded by Harvard Business School graduates Jennifer Hyman and Jennifer Carter Fleiss, the mail-order service finished its testing phase this past Monday.

The service allows women to rent dresses from fashion designers like Diane Von Furstenberg, Hervé Léger and Proenza Schouler for roughly one-tenth of what they would cost to buy in a retail store. Rentals run $50 to $200 for a four-night loan, shipped directly to the customer’s doorstep.Continue reading...

It's pretty clear that people care more about their appearance than ever before. All sorts of companies are making bank in an attempt to help.

The purse-portable Nintendo DS recently introduced a new fashion-based game called Style Savvy that even had Rachel Zoe's fingers moving at its launch party in LA. The game allows players to take on the role of a clothing boutique owner, managing everything from customer questions to budget and inventory.Continue reading...